Broadcasting Telecasting (Oct-Dec 1953)

Record Details:

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EACH A PROVEN NETWORK SUCCESS PRESTON FOSTER ill Thrilling starlit dramas for every member of the family! Now — from the current Schlitz Playhouse of Stars series, 26 half hours that sparkle with box-office favorites like Joan Caulfield, Peggy Ann Garner, Preston Foster, Maureen O'Sullivan. And what wonderful stories ! By Somerset Maugham, F. Scott Fitzgerald, Thomas W. Phipps, and many other "greats." A tried-and-proven way for the smart advertiser to win big audiences, week after week! Just how big is evident from these local ratings.* Boston 32.8 St. Louis 41.5 Dayton 30.5 Chicago 25.2 Minneapolis . . . 29.5 Seattle 48.0 Use these faces to launch a sales campaign! Top stars appear regularly on THE PLAYHOUSE. Write — phone — wire your reservation Jf|/ fotSoy 14, 1953 Broadcasting • Telecasting