Broadcasting Telecasting (Jul-Sep 1954)

STATIONS DON NEWCOMBE, Brooklyn Dodgers pitcher, signs to do a weekly sports show, the Don Newcombe Show, on WNJR Newark, N. J. (Wednesdays, 6:45 p.m.). Approving the agreement are (I to r): seated, Mr. Newcombe; his guest, Roy Campanella, Dodger catcher; standing, Albert R. Lanphear, WNJR general manager; C. M. Conti, assistant manager; Cy Eisenberg and Bob Rawson, both of the Sherman Lawrence Advertising agency, and Robert Rosenberg, president, Union T. V. Stores, sponsor. WNJR, owned by the Rollins Broadcasting Co., programs fulltime for the Negro market. Gusher Pays Off SECOND ANNUAL stockholders meeting of the Special Oil Gusher Trust Fund, established by North Dakota Broadcasting Inc., was scheduled to be held last week at the Hampshire House in New York. Stockholders are people of the advertising field who were presented the oil shares by John W. Boler, president of North Dakota Broadcasting, licensee of K S J B Jamestown, KCJB-AM-TV Minot and KXJB-TV Valley City, all in North Dakota. Mr. Boler will make the annual report to the stockholders and each will receive a dividend check. WNAM in New Quarters THE new building of WNAM-AM-TV Neenah (Menasha, Appleton), Wis., has been completed and the radio and tv staff has moved in, the stations announced last fortnight. The new headquarters, located on a 35-acre tract named Radio and Television Park and described as midway between Appleton and Oshkosh, includes am and tv transmitters, antennas, studios and offices. STATION SHORTS KTNT-TV Tacoma, Wash., has changed transmitter site from 11th & Grant in that city to View Park with its antenna 1,000 feet above sea level, maximum heighth allowable under THE LATEST WCKY OPERATION "SELL No Fancy Gimmicks No New Programs No Blue Sky JUST LISTENERS ALL YEAR ROUND Page 70 July 26, 1954 CAA regulations in middle Puget Sound area. WPTR Albany, N. Y., will alter its format to include expanded music programming, according to newly-appointed General Manager Leo Rosen. KBIG Avalon adds two office suites to Hollywood headquarters at 6540 Sunset Blvd., to house expanding sales and promotion department. WSM Nashville, Tenn., calls attention to June issue of Good Housekeeping with article written by Nelson King, WCKY Cincinnati disc m.c. The article deals with hillbilly music and WSM's Grand Ole Opry program. Formal inauguration of new KFAC (FM) Los Angeles transmitter on Mt. Wilson was marked by direct broadcast of opening concert of 1954 Hollywood Bowl season July 15. With aim of giving high fidelity fans truer music reception, station says its new transmitter expands fm coverage from 720 square miles to 8,300 square miles. KNXT (TV) Hollywood starts weekly one-hour telecasts of test color bar pattern on Saturday mornings, before station's regular sign-on time. KFI, KLAC and KFWB, all Los Angeles, have signed with newly-organized City News Service of Los Angeles to receive local news coverage. KTLA (TV) Hollywood adds CBMT (TV) Montreal and CHSJ-TV St. John, N.B., to. current list of one Canadian, one Puerto Rican and one Alaskan station receiving weekly kinescopes of Wrestling From Hollywood program. STATION PEOPLE S. W. McCready, general manager, Eugene Television Inc., Eugene, Ore., licensee, KVALTV there, elected a vice president. Harvey S. Benson elected assistant secretary. John M. Baldwin, vice president. Intermountain Broadcasting & Tv Corp., licensee, KDYL and KTVT (TV) Salt Lake City, named overall director of engineering operations. Allen Gunderson, chief engineer, KTVT, named radiotv director of engineering. MR. GUNDERSON H. Scott Killgore, director of government sales, Emerson Radio & Phonograph Corp., N. Y., resigns to become president and treasurer, Tele Broadcasters Inc., same city, and WKXL Concord, N. H., and WARE Ware, Mass. Arthur M. Mortensen, national advertising manager, Don Lee Broadcasting System, Hollywood, to KFMB San Diego as sales manager. Selig Seligman, coordinator of business, ABCTV Western Div., Hollywood, to KABC-TV same city, as business manager, succeeding Robert Forward, resigned. Rudolph O. Marcoux, general sales manager, WCMB Harrisburg, appointed business manager, WTWO (TV) Bangor, Me. Broadcasting Telecasting