Broadcasting Telecasting (Oct-Dec 1954)

Page scan 000424 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1954
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000424
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
July 25, 2024
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don't "PICK BLIND" IN SHREVEPORT! look at KWKH s HOOPERS! KWKH's big 50,000-watt voice obviously soars far, far beyond Metropolitan Shreveport. But look at our tremendous home-town popularity, too, as proved by Hooper! JAN. -FEB., 1954 — SHARE OF AUDIENCE TIME KWKH STATION B STATION C STATION D STATION E MON. thru FRI. 8:00 A.M. 12:00 Noon MON. thru FRI. 12:00 Noon 6:00 P.M. SUN. thru SAT. EVE. 6:00 P.M. 10:30 P.M. 38.1 44.3 54.6 19.5 21.2 6.2 9.2 11.2 16.0 6.1 8.5 19.5 19.4 24.0 look at KWKH'S SAMS AREA! KWKH delivers 22.3% more daytime homes than the four other Shreveport stations, combined! Cost-per-thousand-homes, however, is 46.4% less than the second Shreveport station! Let your Branham man give you all the facts. KWKH A Shreveport Times Station I TEXAS SHREVEPORT, LOUISIANA 50,000 Watts • CBS Radio The Branham Co. Representatives Henry Clay General Manager Fred Watkins Commercial Manager TEXAS Page 26 I ARKANSAS October 25, 1954 LOUISIANA Broadcasting • Telecasting