Broadcasting Telecasting (Jan-Mar 1955)

Record Details:

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► WHEC-TV (10) ABC. CBS: Everett-McKinney; 281.790 WRXY-TV (27 i 4/2/53-Unkno\vn WROH (*21i 7/24/52-Unknown ► WVET-TV (10) ABC. CBS; Boiling: 281.790 Schenectady (Albany. Troy) — ► WRGB (6) ABC. CBS. XBC. Dull; NBC Spot Sis.; 413,000 Syracuse — ► WHEN-TV (8i ABC. CBS. DuM; Katz; 354,950 WHTV i*43 1 9/18/52-Unknown ► WSYR-TV (3) XBC; Headley-Reed; 354,960 Utica — ► WKTV (13) ABC. CBS, XBC, DuM; Cooke: 155.000 XORTH CAROLINA Ashevillet — ► WISE-TV i 62 i CBS. NBC: Boiling: 33,000 ► WLOS-TV (13) ABC. DuM; Venard; 299,780 Chapel Hillt— ► WTJNC-TV (*4) Charlotte— ► WAYS-TV (36) ABC. NBC: Boiling: 56.338 ► WBTV (3) CBS. ABC. XBC. DuM: CBS Spot Sis.: 449.864 Durham — ► WTVD (11) ABC. XBC: Headley-Reed: 185.690 Fayettevillet — WFLB-TV (18) 4/13/54-Unknown Gastonia'i' — WTVX (48) 4/7/54-Unknown Greensboro — ► WFMY-TV (2) ABC. CBS. DuM: Harrington, Righter & Parsons: 283,591 Greenville — ► WXCT (9) ABC, CBS. NBC. DuM: Pearson; 93.370 Raleigh — ► WNAO-TV (28 1 ABC. CBS. DuM; AveryKnodel; 112,600 Washmgtont — North Carolina TV Inc. (7) 10/27/54-Unknown Wilmington^ — ► WMFD-TV (6) ABC. NBC: Weed: 43.600 WTHT (3) 2/17/54-Unkno\vn Winston-Salem — ► WSJS-TV (12) NBC: Headlev-Reed: 251.317 ► WTOB-TV .26) ABC: Dull; H-R; 84,300 NORTH DAKOTA Bismarck^ — ► KEYR-TV (5) CBS, XBC, DuM: Hoag-Blair, Blair-Tv; 24,315 Fargot — ► WDAY-TV (6) ABC, CBS. NBC. DuM; Free & Peters; 65.000 Grand Forks'*— KNOX-TV (10) 3/10/54-Unknown Minors— ► KCJB-TV (13) ABC. CBS. NBC. DuM; Weed; 26,000 Valley Cityf— ► KXJB-TV (4) CBS, DuM; Weed; 75,000 OHIO Akron — ► WAKR-TV (49) ABC; Weed: 174.066 Ashtabulat — ►WICA-TV (15) 25,000 Cantont — Tri-Cities Telecasting Inc. (29) Initial Decision 11/17/54 Cincinnati — ► WCET <*48) 2.000 ► WCPO-TV .9. ABC. DuM: Branham; 724,140 ► WKRC-TV (12i CBS: Katz: 662.236 ► WLWT '5. NBC: WLW Sis.: 525.000 WQXN-TV (54) Forjoe; 5/14/53-Early '55 Cleveland — WERE-TV (65) 6/18/53-Unknown ► WEWS (5) CBS: Branham: 1,070,360 WHK-TV (19) 11/25/ 53-Unknown ► WXBK (3) XBC: XBC Spot Sis.; 1,045,000 ► WXEL (8) ABC, CBS, DuM; Katz; 1,069,000 Columbus — ► WBXS-TV (10) CBS: Blair: 427,239 ► WLWC <4i XBC: WLW Sis.: 307,000 WOSU-TV (*34) 4/22/53-Unknown ► WTVN-TV (6) ABC, DuM: Katz; 381,451 Dayton — ► WHIO-TV (7) CBS, DuM; Hollingbery; 637,330 WIFE i 22 I See footnote I c i ► WLWD (2) ABC, XBC; WLW Sis.; 320.000 Elyria-i— WEOL-TV (31) 2/11/54-Unknown Broadcasting • Telecasting Lima — WLMA-TV (35) Weed; 1/24/52-Early '55 ► WLOK-TV (73) NBC; H-R: 69.105 Mansfield" — WTVG (36) 6/3/54-Unknown Massillonf — WMAC-TV (23) Petry; 9/4/52-Unknown Steubenville (Wheeling, W. Va.) — ► WSTV-TV (9) CBS; Avery-Knodel; 1,083.900 Toledo — ► WSPD-TV (13) ABC, CBS. XBC, DuM: Katz: 310.170 WTOH-TV (79) 10/20 /54-Unkno\vn Youngstown — ► WFMJ-TV (21) NBC: Headley-Reed; 146.000 ► WKBX-TV (27) ABC, CBS. DuM; Raymer: 148,583 Zanesville — ► WHIZ-TV (18) ABC, CBS. XBC, DuM: Pear son; 45,000 OKLAHOMA Ada— ► KTEN (10) ABC; Venard: 182.000 Ardmoret — KVSO-TV (12) 5/12/54-Unknown Enidt — ► KGEO-TV (5) ABC; Pearson: 118,000 Lawtonf — ► KSWO-TV (7) DuM; Pearson; 54,540 Miamit — KMTV (58) 4/22/53-Unknown Muskogee^— ► KTVX (8) ABC, CBS, NBC, DuM; Avery Knodel; 245,000 Oklahoma City — KETA (*13) 12/2/53-Unknown ► KMPT (19) DuM; Boiling; 98.267 ► KTVQ (25) ABC: H-R: 167,381 ► KWTV (9) CBS. DuM; Avery-Knodel; 256,102 ► WKY-TV (4) ABC. NBC; Katz; 296,081 Tulsa— KCEB (23) See footnote (c) ► KOTV (6) CBS; Petrv: 248.651 KSPG (17) 2/4/54-Unknown ► KVOO-TV (2) NBC: Blair; 242.000 KOED-TV (*11) 7/21/54-Unknown OREGON Eugene — ► KVAL-TV (13) ABC, XBC. DuM; Hollingberv; 35.000 Klamath FallsT — KFJI-TV (2) Grant; 12/2/54-Unknown Medford— ► KBES-TV (5) ABC, CBS. XBC, DuM; Hoag Blair. Blair-Tv; 25,925 Portland — KLOR (12) ABC: Hollingbery; 7/22/54-3/9/55 ► KOIN-TV (6) ABC, CBS; CBS Spot Sis.; 240, 964 ► KPTV (27) ABC. NBC, DuM; NBC Spot Sis.; 212.436 North Pacific Tv Inc. (8) Initial Decision 6/16/54 Salem^ — KSLM-TV (3) 9/30/53-Unknown PENNSYLVANIA Allentownt — ► WFMZ-TV (67) Avery-Knodel: 32.000 WQCY (39) Weed; 8/12/53 -Unknown Altoona — ► WFBG-TV (10) ABC. CBS, NBC, DuM; H-R: 447,128 Bethlehem — ► WLEV-TV (51) NBC; Meeker; 89,307 Easton — ► WGLV (57) ABC, DuM; Headley-Reed; 84,915 Erie— ► WICU (12) ABC, NBC, DuM: Petrv; 208,500 WLEU-TV (66) 12/31/53-XTnknown ► WSEE (35) CBS. DuM; Avery-Knodel; 48,309 Harrisburg — ► WCMB-TV (27) Forjoe ► WHP-TV (55) CBS; Boiling; 193,002 ► WTPA (71) ABC, NBC; Headley-Reed; 193,002 Hazletont — WAZL-TV (63) Meeker; 12/18/52-Unknown Johnstown — ( ► WARD-TV (56) ABC, CBS. DuM; Weed ► WJAC-TV (6) CBS, XTBC, DuM; Katz; 831,303 Lancaster — ► WGAL-TV (8) CBS. NBC, DuM: Meeker; 602,350 WWLA (21) 5/7/53-Unknown When that 1 buy is WJAC-TV, Johnstown, you not only steer your way into the rich Johnstown area, but you coast right into the Pittsburgh and Altoona markets, as well! Latest Hoopers show WJACTV: FIRST in Johnstown (a 2-station market) SECOND in Pittsburgh (a 3-station market) FIRST in Altoona (a 2-station market) Smooth the way for more sales with the 1 buy that covers 3 . . . Get full details from your KATZ man! January 24, 1955 • Paae 99