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THIS HAMSTER CAN'T GET CANCER!
RADIO:
Transcribed materials ranging from 20second and one-minute spots to 6 quarterhour shows of every variety, to a big halfhour All-Star Revue, starring Bing Crosby. Script material also available.
TELEVISION:
2 fifteen-minute film shows, 20-second and one-minute film trailers, flipboards, slides, telops, posters and other visual aids. Copy for live announcements also available.
Scientists, experimenting with hormones, have made this animal immune.
Ultimately, research will conquer cancer in humans, too . . . but it will take time and money.
In the last ten years,
the American Cancer Society
has allocated nearly $35,000,000
of donated funds to research.
You in the radio and television
industry have played a
major role in making these dollars
available by broadcasting
the Society's annual appeal for
funds. You have, indeed,
saved human lives by bringing
the Society's lifesaving
educational messages
to your audience.
Will you pitch in again this year?
Available to you, free, are a multitude of radio and TV materials designed to fit any and every need.
These are the stars who have helped make this material
Tallulah Bankhead Janet Blair Victor Borge May Singhi Breen Yul Brynner Ralph Bunche Rosemary Clooney Nat King Cole Bing Crosby Gary and
Lindsay Crosby
Dorothy Dandridge Doris Day Cecil B. DeMille Jack Dempsey Tommy Dorsey Kirk Douglas Billy Eckstine Lou Effrat Joan Fontaine Judy Garland Molly Goldberg
June Havoc
Goldie Hill
Hedda Hopper
Louis Jordan
Danny Kaye
Nancy Kelly
Burt Lancaster
Paul Lavalle
Tony Martin
Les Paul and Mary Ford
Walter Pidgeon
Phil Rizzuto Eleanor Roosevelt Rosalind Russell Al Schacht Dinah Shore Frank Sinatra Jan Sterling Spencer Tracy Ernest Tubb Fred Waring Fran Warren
For further information, consult the American Cancer Society
Unit in your community or ivrite to:
American Cancer Society t. 521 West 57th Street. Neiv York 19. N. Y.
Broadcasting • Telecasti
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March 28, 1955 • Pace 87