Broadcasting Telecasting (Oct-Dec 1955)

Record Details:

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KiNG-TV ' • ' Seattle -Tacoma Starting its 8th Pace-Setting Year. FIRST in audience. (Pulse & ARB, August 1955) FIRST in number of national spot advertisers in multiple station markets in the United States. FIRST in promotion. FIRST in effective merchandising. ■ © 000 San Francisco Leadership in number of national spot advertisers among all Northern California stations . . . Leadership in San Francisco in across-the-board, around-the-clock ARB and Pulse ratings... in local live participating programs... and with four out of San Francisco's first five network programs. For LEADERSHIP it's KPIX ! KTTV • • • Los Angeles In America's third market, KTTV is not only first in national spot advertising but vies for audience leadership among all seven stations in the highly competitive Los Angeles area, a classic example of how an independent television station can match all comers through emphasis on local personalities, news and special events and the careful scheduling of syndicated film. See your Blair-TV man for full information and for latest news about KTTV's "smash" merchandising plan.