Broadcasting Telecasting (Jan-Mar 1956)

FOR THE RECORD VIEWERS DEMAND EXTENSION KTTV (TV) LOS ANGELES took approximately a million Southern California viewers behind the Iron Curtain to Soviet Russia in its documentary study, Russia Today — Uncensored. Reaction the telecast stirred caused the station's biggest switchboard jam to date. Early calls in the course of the hour-long show persuaded KTTV at the last minute to air an extra half hour for a question-answer session with producer Myron Zobel. WROL SPOTLIGHTS TENN. VALLEY IN AN EFFORT to make the most of its entire coverage area WROL Knoxville, Tenn., is conducting a "Spotlight City" series on Tennessee Valley communities. Program Director Wayne Hudson gathers interviews — up to 26 a day — local band and glee club music from townspeople, and devotionals from local ministers. WROL then devotes an entire day to the "Spotlight City." The station reports not only cooperation from local editors and officials, but much listener interest as well. KDKA-TV BREAKS SPORTS STORY A REPORTED million-plus people saw KDKATV Pittsburgh break the news that local track star Arnie Sowell had been named Sport Magazine's "Man-of-the-Year" with actual award ceremonies on the station's 1 1 p.m. news and sports program. After the show KDKA-TV played host to newsmen who gathered for the story, and the station figured significantly in subsequent coverage of the award. FC&B 'BITES' MEDIA IN veritable man bites dog fashion, the Los Angeles office of Foote, Cone & Belding has put the "bite" on several hundred media salesmen who daily besiege the agency to sell time or space to advertise products handled by FC&B. Roy Campbell, executive vice president of the agency's Los Angeles office, devoted three days to a slide film presentation to the salesmen to bring them up to date on recent internal reorganization and policies. Radio-tv station and network representatives, newspapers and magazines attended. Mr. Campbell introduced key media people to each group, assuring them FC&B will never stop looking for new business and expansion. $53,752,000 IS A LOT OF HAMMERING! THE MARKET Pennsylvania Anthrocite Region Retail Sales — $885,484,000 Building Supplies— $53,752,000 THE BUILDERS— WHWL and WISL Complete Coverage of 9 Counties Cost — 60 Cents per 1000 Families NAIL DOWN THIS RICH MARKET! 1954 Consumer Markets — SRDS See FORJOE & CO. WISL WHWL 1 KW— Shamokin. Pa. 1 KW— Nanticoke, Pa. Station Authorizations, Applications (As Compiled by B»T) February 16 through February 22 Includes data on new stations, changes in existing stations, ownership changes, hearing '.ases, rules & standards changes and routine roundup. Abbreviations: Cp — construction permit. DA — directional antenna. ERP — effective radiated power. vhf — very high frequency, uhf — ultra high frequency, int. — antenna, aur. — aural, vis. — visual, kw — kilowatts, w — watts, mc — megacycles. D — day. N — night. L S — local sunset, mod. — modification, trans. — transmitter, unl. — unlimited hours, kc — kilocycles. SCA — subsidiary communications authorisation. SSA — special service authorization STA — special temporary authorization. Am and Fm Summary through Feb. 22 Appls. In On Pend Hear Air Licensed Cps ing ing AM 2,827 2,823 212 357 158 Fm 538 528 50 19 1 Tv Summary Through Feb. 22 Total Operating Stations in U. S.: FCC Commercial Station Authorizations As of January 31, 1956* Licensed (all on air) Cps on air Cps not on air Total on air Total authorized Applications in hearing New station requests New station bids in hearing Facilities change requests Total applications pending Licenses deleted in Jan. Cps deleted in Jan. » Based on official FCC monthly reports. These are not always exactly current since the FCC must await formal notifications of stations going nn the air, ceasing operations, surrendering licenses or grants, etc. These figures do not include noncommercial, educational fm and tv stations. For current status of am and fm stations see "Am and Fm Summary," above, and for tv stations see "Tv Summary," next column. Commercial on air Noncom. Educ. on air Vhf 347 14 Uhf Total 98 445 6 20 Am Fm Tv 2,813 520 151 21 18 333 120 16 105 2,834 538 484 2,954 554 589 147 1 161 242 3 26 98 0 105 153 5 32 863 57 368 0 3 0 0 1 7 Grants since July 7 7, 7952; (When FCC began processing applications after tv freeze) Commercial Noncom. Educational Vhf Uhf Total 306 309 6iy 20 17 37° Applications tiled since April 14, 7952: (When FCC ended Sept. 28, 1948-April 14, 1952 freeze on tv processing) New Amend. Vhf Uhf Total Commercial 968 337 762 543 1,3053 Noncom. Educ. 60 33 27 60* Total 1,028 337 795 570 1,3655 1 163 cps (32 vhf, 131 uhf) have been deleted. * One educational uhf has been deleted. 3 One applicant did not specify channel. 4 Includes 34 already granted. ' T" eludes 642 already granted. FCC ANNOUNCEMENTS New Tv Stations . . . ACTIONS BY FCC Hot Springs, Ark. — Video Independent Theatres Inc., granted vhf ch. 9 (186-192 mc); ERP 151 w vis., 76 w aur.; ant. height above average terrain 660 ft., above ground 110 ft. Estimated construction cost $37,822, first year operating cost $100,000, revenue $100,000. Post office address P. O. Box 1334, Oklahoma City, Okla. Studio and trans, location Hot Springs. Geographic coordinates 34° 30' 20" N. Lat, 93° 04' 24" W. Long. Transmitter ACL Prod., ant. Prodelin. Legal counsel Spearman & Roberson, Washington, D. C. Consulting engineer Guy C. Hutcheson, Arlington, Tex. Applicant owns 12.5% of KWTV (TV) Oklahoma City, Okla., and is vhf permittee in Santa Fe, N. M. C. B. Akers, principal in Video Independent Theatres, is asst-secy., dir., general manager and approx. 2% owner of KVOO-TV Tulsa, Okla., and 5.267% owner KGLC Miami, Okla. Granted Feb. 16. New Orleans, La. — Greater New Orleans Educational Television Foundation Inc., vhf ch. 8 (180-186 mc); ERP 25.7 kw vis., 14.8 kw aur.; ant. height above average terrain 380 ft., above ground 497 ft. Estimated construction cost $402,915, first year operating cost $133,071, revenue $494,335.92. Post office address 701 Carondelet St., New Orleans. Studio and trans, location New Orleans. Geographic coordinates 29° 59' 06.25" N. Lat., 90° 06' 13.5" W. Long. Trans. DuMont, ant. RCA. Legal Counsel Baldwin Haspel & Molony, New Orleans. Consulting engineer Lindsey G. Riddle, New Orleans. Permittee is non-stock, non-profit organization, members of which hold no radiotv interests. Granted Feb. 16. APPLICATION Victoria, Tex. — Victoria Television Co., uhf ch. 19 (500-506 mc); ERP 500 w vis., 160 w aur.; ant. height above average terrain 305 ft., above ground 310 ft. Estimated construction cost $67,635, first year operating cost $84,000, revenue $120,000. Post office address 911 St. Joseph St., Dorchester Apts., Dallas, Tex. Studio and trans, location Victoria. Geographic coordinates 28° 49' 15" N. Lat., 96° 58' 57" W. Long. Trans, and ant. Electronic Laboratories. Legal counsel McKenna & Wilkenson, Washington, D. C. Consulting engineer Commercial Electronics Corp., Dallas. Sole owner is O. L. Nelms, diversified business interests in ARE YOU READY FOR DIRECTIONAL REMOTE CONTROL? The Rust Model 108D and Model RI-136 Phase Monitor have been designed as a reliable combination to accommodate such operation when authorized by the FCC. Write, wire, or phone us ioday for details. See this remote control combination for broadcasting stations at the NARTB Convention in Chicago, April 15-19. Broadcasting Telecasting 24 FUNCTION SYSTEM rUSB* industrial <o , inc. 130 Silver St., Manchester, N. H. Tel. NA. 3-3596 February 27, 1956 • Page 125