Broadcasting Telecasting (Jan-Mar 1956)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

MARCH 5, 1956 M 35c PER COP^ BROADCASTI NG iplete Indei Page 10 aik Touches Off idio-Tv Time Joust Page 37 ork Buys & Buyers Page 34 Unit to Probe llywood Revolt Page 44 Supreme Court •» ndcs Canon 35 Page 48 v Aim by '58: Catch Its Rivals Page 66 TH year THE NEWSWEEKLY OF RADIO AND TV 60 Seconds is all it takes . . . For generations cotton-pickers separated the seeds from cotton by hand. While studying this tedious and timeconsuming chore — and in a flash of inspiration of perhaps 60 seconds or less — Eli Whitney thought of a time-saving device to accelerate this work. The result was the cotton Gin. Today, to accelerate sales for your product— Dress shirts in the Winter, Sport shirts in the Summer — to sell merchan dise anytime ... 60 seconds is all it takes with the time-saving device — Spot Radio. Spot Radio costs less to reach more of your potential customers . . . whoever they are . . . wherever they might be ... at the precise time and place of your choice. 60 seconds — or less is all it takes to sell more with the right, bright buy — Spot Radio. WSB WFAA* WIKK KPRC* WJIM KARK KABC WISN Atlanta Dallas Ft. Worth Erie Houston Lansing Little Rock Los Angeles Milwaukee NBC NBC ABC NBC NBC NBC ABC NBC ABC ABC KSTP j Minneapolis/ NBC | St. Paul ) WABC New York ABC WTAR Norfolk CBS WIP Philadelphia MBS WRNL Richmond ABC KCRA Sacramento NBC WOAI* San Antonio NBC KFMB San Diego CBS KGO San Francisco ABC Represented by KMA KTBS KVOO ABC ABC Shenandoah (Iowa) Shreveport Tulsa Pacific Radio Regional Network NBC NBC *Also represented as key stations of the TEXAS QUALITY NETWORK EDWARD PETRY & CO.. live THE ORIGINAL STATION REPRESENTATIVE NEW YORK CHICAGO ATLANTA DETROIT LOS ANGELES SAN FRANCISCO ST. LOUIS