Broadcasting Telecasting (Jan-Mar 1956)

Zinc-base die-casting grille from the 1956 Crown Imperial a Bigger field and a Brighter future for Jag jot? This is a zinc-base die-casting that you're looking at. You see a lot of them in cars, machinery, appliances, hardware items — in practically every type of product that's formed of metal. Why? Because zinc base alloys are strong, and easily cast at relatively low temperatures and to close tolerances. They take an attractive finish. They're moderate in cost. The use of zinc for galvanizing steel is expanding, too — paced by the boom in air-conditioning, construction in general, and the extensive use of galvanized steel grain-storage bins. The growing demand for brass, an alloy of zinc and copper, is calling for larger quantities of the versatile bluish-white metal. Even the new high in auto tire sales bodes well for zinc — for thousands of tons of zinc, in the form of zinc oxide, are used each year in rubber products. All of which helps explain the expanding zinc program of The Anaconda Company. Last year, Anaconda plants produced 415,000,000 pounds of zinc, for company account and for account of others. This was about 20% of all U.S. slab zinc, including a substantial part of the "Special High Grade" used by die-casters. Anaconda offers Industry the world's most extensive line of non-ferrous metals and, with its manufacturing subsidiaries, is constantly seeking better, more efficient ways of using them. S6264A The AnacondA Company The American Brass Company Anaconda Wire & Cable Company Ancles Copper Mining Company Chile Copper Company Greene Cananea Copper Company Anaconda Aluminum Company Anaconda Sales Company International Smelting and Refining Company Broadcasting • Telecasting March 5, 1956 • Page 59