Broadcasting Telecasting (Jan-Mar 1956)

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AARCH 12, 1956 35c PER COPY >mplete Index Page 10 THIS ISSUE: Top 25 Agencies In Spot Radio Tv Page 3 J Agency Relations Major ANA Topic Page 33 111 'imebuyer: Specialis All-Media Man? Page 34 Equal Time' Relief Hand for Radio-Tv NEWSWEEKLY F RADIO AND TV F RAD KPRC-TV mmm iSiSi ss mmmm '• >J:. Most Potent Advertising Force in the Houston Market . surpassing all other stations and all other media!* *Most of the 475,000 television homes in the Houston-Gulf Coast market watch KPRC-TV most of the time, according to January ARB and all other surveys for the past seven years. Jack Harris, Vice President and General Manager Nationally Represented by Edward Petry & Co. First in TV with over 700 man years of experience