Broadcasting Telecasting (Jan-Mar 1956)

Record Details:

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AARCH 19, 1956 35c PER COPY Complete Index >9« 10 THIS ISSUE: the Networks mtrol the FCC? Page 27 rcommerciolization raws Critical Fire Page 28 Ivertisers Agree i% Here to Stay Page 31 ments Don't Gel le to Answer lk< Page 49 Ending Hearing Tv Allocations Page 66 60 seconds is all it takes... After years of experimentation, Alexander Graham Bell proved in a matter of seconds that it was possible to transmit a human voice through a thin electric wire . . . the telephone became a reality. Today, to successfully voice the merits of your product, to move merchandise most anywhere, 60 seconds is all it takes on Spot Radio. It costs less to reach more of your potential customers . . . whoever they wherever they might be ... at are the precise time and place of your choice. 60 Seconds — or less is all it takes to sell them with the right, bright buy — Spot Radio. WSB WFAA* WIKK KPRC* WJIM KARK KABC WISN Atlanta Dallas Ft. Worth Erie Houston Lansing Little Rock Los Angeles Milwaukee NBC NBC ABC NBC NBC NBC ABC NBC ABC ABC KSTP ^tinpnaeua,POliS[ NBC WABC New York ABC WTAR Norfolk CBS WIP Philadelphia MBS WRNL Richmond ABC KCRA Sacramento NBC WOAI San Antonio NBC KFMB San Diego CBS KGO San Francisco ABC Represented by KMA KTBS KVOO ABC ABC Shenandoah (Iowa) Shreveport Tulsa Pacific Radio Regional Network NBC NBC *Also represented as key stations of the TEXAS QUALITY NETWORK ■EKLY RADIO AND TV EDWARD PETRY & CD., inc. THE ORIGINAL STATION REPRESENTATIVE NEW YORK • CHICAGO • ATLANTA • DETROIT • LOS ANGELES • SAN FRANCISCO • ST. LOUIS