Broadcasting Telecasting (Jan-Mar 1956)

Record Details:

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Your market is moving! census figures show that suburbs have grown seven times as fast as cities during the past five years. Unless you go out there after them you're likely to miss up to half of your market — and the big-spending half, at that. That's why you need the big 50,000 watt WBC radio stations. WBC stations go far beyond the city limits. WBC stations have the power, the programs, the coverage, the audience. They save you the trouble and expense of buying three or four other stations to do the job one of them will do for you. Talk it over, soon, with Alexander W. "Bink" Dannenbaum, Jr., WBC National Sales Manager, MUrray Hill 7-0808, New York. Or call your nearest WBC station. WESTINGHOUSE BROADCASTING COMPANY, INC. RADIO BOSTON— WBZ + WBZA PITTSBURGH — KDK A CLEVELAND— KYW FORT WAYNE — WOWO PORTLAND — KEX TELEVISION BOSTON— WBZ-TV PITTSBURGH — KDKA-TV CLEVELAND — KYW-TV SAN FRANCISCO — KP1X KPIX REPRESENTED BY THE KATZ AGENCY. INC. All other WBC stations represented by Peters. Griffin. Woodward, Inc.