Broadcasting Telecasting (Jan-Mar 1956)

Page scan 0001334 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jan-Mar 1956
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001334
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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LOWEST COST PER THOUSAND LISTENERS In The Entire Detroit Trading Area! 8:30 A.M. STATION P ATP KM 1 C PHI CP D A TIMfl a i miPkifc /•ACT BCD 1AAA COST rcK 1O0O WKMH $22.50 3.4 98,000 .23 " STATION B 25.00 2.8 80,000 .31 STATION C 50.00 4.0 115,000 .43 STATION D 55.00 3.8 109,000 .50 STATION E 40.00 2.5 72,000 .55 STATION F 100.00 3.7 106,000 .94 STATION G 25.00 .4 11,000 $2.27 12:00 NOON STATION RATE PULSE RATING AUDIENCE COST PER 1000 WKMH $22.50 3.7 106,000 .21 STATION B 25.00 3.3 95,000 .26 STATION C 42.00 3.4 98,000 .42 STATION D 57.60 3.6 100,000 .57 STATION E 30.00 2.7 78,000 .38 STATION F 100.00 4.1 118,000 .84 STATION G 25.00 .5 14,000 $1.80 j 5 P.M. STATION RATE PULSE RATING AUDIENCE COST PER 1000 WKMH $30.00 3.4 98,000 .30 STATION B 30.00 3.1 89,000 .33 STATION C 42.00 3.4 98,000 .42 STATION D 57.60 3.3 95,000 .60 STATION E 38.00 2.6 74,000 .50 STATION F 100.00 3.3 95,000 $1.05 STATION G 25.00 1.2 35,000 .71 ^Metropolitan Detroit Survey SEPT.-OCT. J 955 PUISE REPORT, VOL 6, NO. 5. STANDARD RATE & DATA SERVICE, NOV. 7, 1955 BY Buying I 2 or Mo»-e of These Represented by Headley-Reed DEARBORN — DETROIT Fred A. Knorr, Pres. John Carroll, Mg. Director KNORR Broadcasting CORP. — ■ mure Deorborn-Defro/t WRWF wk«* will BUY 1U 4 NATIONS BUY ™! ? ^10^: «■* r 2 STATIONS SAVE l0% ions Page 48 • March 19, 1956 Broadcasting Telecasttnc