Broadcasting Telecasting (Jan-Mar 1956)

Record Details:

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Chief Cameraman Merle Severn (right) and Howard Ramaley adjust portable sound equipment for on-the-spot coverage. Mr. Severn says, "The virtual absence of grain in Du Pont Motion Picture Film permits us to record excellent single-system sound." > *. Preparing for a sidewalk interview show are (1. to r.) Norman Armstrong, News Director Herb Robinson, Howard Ramaley and Chief Cameraman Merle Severn of KOMO-TV. Du Pont Representative Harry Ruble examines studio footage shot on Type 930 Rapid Reversal Motion Picture Film with Merle Severn and Assistant Cameraman Howard Ramaley. "For speed and dependability in TV work, you can't beat Du Pont Rapid Reversal Film! —says Chief Cameraman, Merle Severn, KOMO-TV, Seattle, Washington "DEADLINE"— a half-hour news show on KOMO-TV, is just what the name implies. And, to keep up with fast-breaking news events, Chief Cameraman Merle Severn has some definite convictions about the firm he uses: "Du Pont Type 931 is the only motion picture film we've found that gives the speed, dependability and consistency we need for newsreel work. Shooting a five-times-a-week news show demands a lot from a film . . . smooth gradation for good reproduction, fine grain and wide latitude to catch every detail in shadows as well as highlights . . . demands easily handled by Type 931! "I used Type 930 and 931 in Alaska last year when covering the joint Army-Air Force 'Operation Snowbird' for KOMO-TV and the NBC Network," continues Mr. Severn. "Shooting in temperatures from 10 below to 10 above zero. Du Pont 930 and 931 worked smoothly with no DU PONT MOTION PICTURE FILM *««. U.S. PAT. Off BETTER THINGS FOR BETTER LIVING THROUGH CHEMISTRY special preparation of the films. "When TV schedules are tight— as they often are— Du Pont Rapid Reversal Films can be processed and ready for televising in just 30 minutes. Footage is frequently used directly from the processing machine with no preliminary projection . . . and we're always confident of the high quality results we'll get. "Here at KOMO-TV," concludes Mr. Severn, "we use Du Pont films exclusively— Type 930 for routine assignments, and Type 931 where more speed is necessary. We call them the 'twins' . . . and they make a wonderful pair!" Take advantage of the many features of these fine films in your own work. Contact The Du Pont Company, Photo Products Department, Wilmington 98, Delaware, or your nearest Du Pont Sales Office (listed below). In Canada: Du Pont Company of Canada Limited, Toronto. SALES OFFICES ATLANTA 5, GA 805 Peachtree Building BOSTON 10, MASS 140 Federal Street CHICAGO 30, ILL 4560 Touhy Ave., Lincolnwood CLEVELAND 14, OHIO ,. .1033 Union Commerce Building DALLAS 7, TEXAS 1628 Oak Lawn Avenue HOLLYWOOD 38, CALIF 7051 Santa Monica Boulevard NEW YORK 11, N. Y •.. .248 West 18th Street PHILADELPHIA 2, PA 225 South 15th Street EXPORT Nemours Bldg., Wilmington 98, Delaware Broadcasting Telecasting March 19, 1956 • Page 71