Broadcasting Telecasting (Oct-Dec 1956)

Record Details:

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$758.00 invested in a daytime KWK-TV campaign will buy 15 20-SECOND announcements with a total audience of 987,700 TV HOMES a costperthousand homes of SEVENTYSIX CENTS! Daytime KWK-TV offers an effective campaign in America's NINTH MARKET at a cost within any advertiser's budget. Popular local personalities and the daytime CBS network lineup offer outstanding adjacencies and 20.9% MORE AUDIENCE" than the number two station in St. Louis. * ARB NOV. 1956 Sign on 'till 12 Noon Monday thru Friday Get the full story now from your nearest KATZ man. (2) TOP PROGRAMS OF TWO NETWORKS Represented Nationally by THE KATZ AGENCY, INC. THE IN ST. LOUIS TELEVISION inns iiiiiiiiii ■La. \ ' M ;:::;x;::xj Serving the Great St. Louis Market