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FILM
THE 10 TOP FILMS IN 10 MAJOR MARKETS
AS RATED BY ARB IN DECEMBER
FROM the monthly audience surveys of American Research Bureau, B*T each month lists the 10 top rated syndicated film programs in 10 major markets, selected to represent all parts of the country with various degrees of competition. Despite all precautions, occasional errors will occur in these tables, due to use of the same program name for both a syndicated and a network series and the practice of some stations of substituting local titles (such as [advertiser] Theatre) for real program names.
NEW YORK
SEVEN-STATION MARKET
LOS ANGELES
SEVEN-STATION MARKET
1.
Highway Patrol (Ziv)
Mon.
7:00
WRCA-TV
15.8
1.
Search for Adventure (Bagnall)
Thurs.
7
00
KCOP
18.4
2.
Science Fiction Theatre (Ziv)
Fri.
7:00
WRCA-TV
13.4
2.
Life of Riley (NBC Film)
Mon.
8
30
KTTV
16.8
3.
Death Valley Days (McC-E)
Wed.
7:00
WRCA-TV
13.1
3.
Death Valley Days (McC-E)
Sat.
7
00
KRCA-TV
16.1
4.
Sheena of the Jungle (ABC Film)
Sat.
6:30
WPIX
12.0
4.
Highway Patrol (Ziv)
Mon.
9
00
KTTV
15.1
5.
Looney Tunes (Guild)
M-S
6:30
WABD
10.5
4.
Science Fiction Theatre (Ziv)
Mon.
8
00
KTTV
15.1
6.
Guy Lombardo (MCA-TV)
Thurs.
7:00
WRCA-TV
9.7
6.
Badge 714 (NBC Film)
Sat.
7
30
KTTV
14.6
7.
Abbott & Costello (MCA-TV)
Sat.
7:00
WPIX
8.3
7.
Annie Oakley (CBS Film)
Thurs.
6
00
KABC-TV
14.1
8.
Celebrity Playhouse (Screen Gems)
Tues.
7:00
WRCA-TV
7.9
8.
Brave Eagle (CBS Film)
Thurs.
6
30
KNXT
13.8
8.
Fairbanks Presents (ABC Film)
Mon.
10:30
WRCA-TV
7.9
9.
Life With Father (CBS Film)
Fri.
7
00
KNXT
13.1
10. The Goldbergs (Guild)
Thurs.
7:30
WABD
7.4
10.
Wild Bill Hickok (Flamingo)
Wed.
6
30
KABC-TV
12.9
MINNEAPOUSST. PAUL
FOUR-STATION MARKET
1.
Celebrity Playhouse (Screen Gems)
Sun.
9:30
KSTP-TV
20.3
2.
Sheriff of Cochise (NTA)
Sat.
9:30
WCCO-TV
19.3
3.
Studio 57 (MCA-TV)
Wed.
9:30
KSTP-TV
17.7
4.
Search for Adventure (Bagnall)
Mon.
9:30
WTCN-TV
16.6
5.
Stage 7 (TPA)
Mon.
9:30
KSTP-TV
16.3
6.
Highway Patrol (Ziv)
Thurs. 10:30
KSTP-TV
16.2
7.
I Led 3 Lives (Ziv)
Tues.
9:30
KSTP-TV
15.1
8.
Secret Journal (MCA-TV)
Fri.
7:00
KSTP-TV
13.5
8.
Wild Bill Hickok (Flamingo)
Sat.
5:30 WCCO-TV
13.5
10.
Badge 714 (NBC Film)
Tues.
10:30
KSTP-TV
11.6
SEATTLET AGO MA
FOUR-STATION MARKET
1. Highway Patrol (Ziv)
2. Life of Riley (NBC Film)
3. Search for Adventure (Bagnall)
4. Sheriff of Cochise (NTA)
5. Annie Oakley (CBS Film)
6. Badge 714 (NBC Film)
7. Western Marshall (NBC Film)
8. Superman (Flamingo)
9. Wild Bill Hickok (Flamingo) 10. Crunch & Des (NBC Film)
Thurs.
7
00
KOMO-TV
38.7
Thurs.
7
30
KING-TV
34.0
Sat.
7
00
KING-TV
30.5
Mon.
7
00
KING-TV
28.7
Fri.
6
00
KING-TV
28.5
Sun.
6.
00
KING-TV
26.2
Wed.
6
00
KING-TV
22.0
Tues.
6
00
KING-TV
21.7
Thurs.
6
00
KING-TV
20.5
Thurs.
9
00 KOMO-TV
19.7
CHICAGO
FOUR-STATION MARKET
FOUR-STATION MARKET
i.
Secret Journal (MCA-TV)
Sat.
10:00 WNBQ
28.8
1
2
2.
Science Fiction Theatre (Ziv)
Sat.
10:30 WNBQ
21.2
2 2
3.
I Led 3 Lives (Ziv)
Tues.
9:30 WGN-TV
16.5
4.
Highway Patrol (Ziv)
Thurs.
9:00 WGN-TV
15.2
5
5.
City Detective (MCA-TV)
Fri.
9:30 WGN-TV
14.4
. 6
6.
San Francisco Beat (CBS Film)
Tues.
9:00 WGN-TV
13.5
7 8
7.
Great Gildersleeve (NBC Film)
Mon.
9:30 WNBQ
12.7
8.
Wild Bill Hickok (Flamingo)
Tues.
6:00 WGN-TV
12.4
8
9.
Susie (TPA)
Sat.
9:30 WBKB
12.1
10
10.
Cisco Kid (Ziv)
Sun.
5:00 WBKB
11.9
ATLANTA
THREE-STATION MARKET
1. Badge 714 (NBC Film)
2. Superman (Flamingo)
3. Amos 'n' Andy (CBS Film)
4. Science Fiction Theatre (Ziv)
5. City Detective (MCA-TV)
6. Susie (TPA)
7. Highway Patrol (Ziv)
8. Jungle Jim (Screen Gems)
9. Waterfront (MCA-TV) 10. Annie Oakley (CBS Film)
CLEVELAND
THREE-STATION MARKET
1. Highway Patrol (Ziv)
2. Range Rider (CBS Film)
3. Annie Oakley (CBS Film)
4. Crunch & Des (NBC Film)
5. Soldiers of Fortune (MCA-TV)
6. Sheena of the Jungle (ABC Film)
7. Racket Squad (ABC Film) 7. Sheriff of Cochise (NTA)
9. Science Fiction Theatre (Ziv)
10. Frontier (NBC Film)
Broadcasting • Telecasting
Highway Patrol (Ziv) Brave Eagle (CBS Film)
"O"— Vuvi vvu -v_» V111J J
Ramar of the Jungle (TPA) Buffalo Bill Jr. (CBS Film) Annie Oakley (CBS Film) Soldiers of Fortune (MCA-TV) Wild Bill Hickok (Flamingo)
Sat.
7:00
WTOP-TV
17.3
Fri.
6:00
WMAL-TV
14.4
Tues.
10:30
WTOP-TV
14.4
Tues.
7:00
WRC-TV
14.4
Wed.
6:00
WMAL-TV
14.2
Wed.
7:00
WTOP-TV
13.0
Thurs.
6:00
WMAL-TV
12.9
Fri.
7:00
WTOP-TV
12.7
Mon.
7:00
WTOP-TV
12.7
Thurs.
7:00
WRC-TV
10.9
COLUMBUS
THREE-STATION MARKET
Mon.
7:00
WSB-TV
29.2
1
2
Wed.
7:00
WSB-TV
28.1
3
Thurs.
7:00
WAGA-TV
24.0
4
Tues.
7:00
WAGA-TV
22.5
5
Sat.
11:00
WSB-TV
21.2
6
Mon.
7:30
WSB-TV
20.9
6
Fri.
7:30
WAGA-TV
20.7
8
Mon.
6:30
WLWA
19.8
9
Fri.
7:00
WAGA-TV
19.1
10
Mon.
6:00
WLWA
18.8
Tues.
10:30
WBNS-TV
33.8
Sun.
9:30
WBNS-TV
25.8
Thurs.
7:30
WBNS-TV
23.4
Tues.
7:00
WTVN-TV
23.0
Wed.
6:30
WBNS-TV
22.7
Wed.
6:00
WBNS-TV
22.0
Fri.
9:30
WBNS-TV
22.0
Mon.
6:30
WBNS-TV
21.2
Fri.
6:00
WTVN-TV
17.9
Wed.
7:00
WTVN-TV
17.1
BOSTON
TWO-STATION MARKET
Tues.
10:30
WJW-TV
29.9
1
2
Sun.
7:00
WEWS
27.0
3
Sat.
6:30
WJW-TV
22.4
4
Wed.
7:00
KYW-TV
21.3
5
Thurs.
7:00
KYW-TV
21.0
6
M-F
6:00
KYW-TV
18.8
7
Sat.
7:00
KYW-TV
18.4
7
Sun.
10:30
KYW-TV
18.4
9
Tues.
7:00
KYW-TV
17.1
10
Sat.
10:30
WJW-TV
14.1
10
Waterfront (MCA-TV) Frontier (NBC Film) Man Behind the Badge (MCA-TV) Count of Monte Cristo (TPA) Annie Oakley (CBS Film)
I Led 3 Lives (Ziv)
Three Musketeers (ABC Film)
Sun.
7:00
WNAC-TV
25.9
Fri.
10:30
WNAC-TV
23.2
Sun.
10:30
WNAC-TV
22.8
Tues.
8:30
WNAC-TV
21.1
Sun.
5:00
WNAC-TV
20.4
Fri.
6:30
WNAC-TV
18.7
Sun.
7:00
WBZ-TV
18.2
Sun.
6:00
WNAC-TV
18.2
Wed.
7:30
WNAC-TV
17.6
Sat.
5:30
WNAC-TV
17.1
Tues.
6:30
WNAC-TV
17.1
January 21, 1957
Page 71