Broadcasting Telecasting (Apr-Jun 1957)

Public Relations is no longer an intangible or indefinite factor in business, but it is recognized in its practical application as a necessary asset to the successful operation of a radio or television organization. PUBLIC RELATIONS RESEARCH ASSOCIATES HAVE HAD PRACTICAL EXPERIENCE AND TRAINING IN THE RADIO AND TV FIELD: In the Washington office, one associate is a former station owner; another, for seven years, a radio commentator interpreting national and world happenings ; another, former Public Relations Director at the station and netivork level with training in radio and TV communications techniques and methods. WE SAY CONFIDENTLY— WE KNOW THIS BUSINESS How Can We Help You? 'Public delations Mesearch Associates, Inc. Dupont Circle Building WASHINGTON 6, D. C. Phone: DU 7-7608 Cable: Associates KTRI — 5kw — KTRI 5kW — KTRI — 5kw — KTRI "Results With Adults" There IS a difference in audiences. Ours is the adult audience, especially the ladies who spend the family budget. Our music is attractive: memory snappers, toe tappers, old favorites. In addition to the top forty, we feature the top 6,000 tunes . . . and complete /^local news coverage. For the third straight r, PULSE (11/56) proves KTRI is dominant. ONLY LOCAL STATION WITH LOCAL NEWS REPORTER MUSIC 5000 WATTS NEWS 920 KC fl/y n r™^y ri 540 KC kQUeOlKQkeok ALBUQUERQUE NEW MEXICO SIOUX CITY, IOWA FORT DODGE SERVING ALL OF IOWA EVERETT McKINNEY, Inc. NATIONAL REPRESENTATIVES KTRI — 5kw — KTRI — 5kw — KTRI — 5kw — KTRI STATIONS Al Henry, newsman, WISH-AM-TV Indian apolis, to WCCO Minneapolis, Minn., news; department. Mrs. Lois Kahle to KHOL-TV Kearney, Neb., as home economist and hostess ofj Kahle's Kitchen. Harlan Abbey, news writer at WLS Chicago: to sports staff of WKZO-TV Kalamazoo Mich. Norman Kramer, public affairs producer. KCBS San Francisco, to WCBS New York as staff writer. He is succeeded by Kenneth Dunham, formerly with KCBS and NBC News in Hollywood. Henry P. Johnston, president of Ala. Bcstg. System (WAPI, WAFM, WABT (TV) Birmingham), made member of board of Family Counseling Assn. of Jefferson County. John Hansen, general manager, KABC Los Angeles, secretary of Southern California Broadcasters Assn., will serve as treasurer of group as well until new officers are elected in May, filling the vacancy left by resignation of Thelma Kirchner, general manager of KGFJ Los Angeles, from post of treasurer. Mrs. Kirchner also resigned from SCBA board, stating that pressure of increased business at KGFJ was forcing her to drop all outside activities. Carl E. George, vice president-general manager, WGAR Cleveland, elected president of Cleveland Rotary Club. Robert S. Hix, manager of KOA Denver, elected to board of directors, local Better Business Bureau; Denver Retail Merchants Assn. publicity committee; Ways & Means Committee of State Chamber of Commerce, and to Board of Administration of Augustana Lutheran Church. George K. Eubanks, commercial manager, WETZ New Martinsville, W. Va., named chairman of local 1957 American Red Cross Drive for funds. Ralph Renick, news director, WTVJ (TV) Miami, elected vice president of local chapter of Sigma Delta Chi. Mildred Alexander, women's director, WTAR-AM-TV Norfolk, Va., elected president of state Associated Press Broadcasters. Harry L. (Tiny) Hill, owner of KaHill Bcstg. Co., licensee of KHIL Brighton-Fort Lupton, Colo., married Catherine M. Pearson, March 7. Chuck Martin, assistant merchandising manager, KTTV (TV) Los Angeles, father of boy, March 14. Allen Zimmerman, account executive, WHB Kansas City, father of girl, March 12. Robert Fox, KDAY Santa Monica, Calif., salesman, father of girl, Karen, March 7. Harry Kirk, announcer, KVAL-TV Eugene, Ore., father of girl, Carol Lee, March 12. Milt Frankel, KGO-TV San Francisco floor manager, father of girl. Barbara Ann, March 13. Phil Thompson, account executive at WBBM Chicago, father of girl, Judith Ann, March 19. Page 112 • April 8, 1957 Broadcasting • Telecasting