Broadcasting Telecasting (Apr-Jun 1957)

Page scan 000630 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000630
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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"Understand there's never a dull moment for advertisers, either." In any off these 5 important markets . . . every time is a good time with the Storz Station. MINNEAPOLIS-ST. PAUL . . . with WDGY. Latest Trendex puts WDGY first ! Whether you prefer Pulse, Trendex, Hooper or Nielsen, WDGY has prime availabilities in many first place segments in every recent report. See John Blair or WDGY GM Steve Labunski. OMAHA . . . with KOWH. Now in its sixth year of first place dominance. First on latest Hooper, Pulse and Trendex. Contact Adam Young Inc., or KOWH General Manager Virgil Sharpe. KANSAS CITY . . . with WHB First per Hooper, first per Area Nielsen, first per Pulse, first per Trendex. 87 % renewal rate among Kansas City's biggest advertisers proves dynamic sales power. See John Blair or WHB GM George W. Armstrong. NEW ORLEANS . . . with WTIX. Month after month WTIX maintains or widens its first place position in New Orleans listening. First on Pulse (6 a.m. 6 p.m., Mon.Fri.) And first per latest Hooper. Ask Adam Young Inc., or WTIX GM Fred Berthelson. MIAMI . . . with WQAM. Way out front. More than twice the audience of the second station, per latest Hooper. Now Pulse joins Hooper and Trendex in agreement: All three show WQAM first — all day ! See John Blair, or WQAM GM Jack Sandler. TODD STORZ Today's Radio for Today's Selling Page 6 • April 29, 1957 Broadcasting • Telecasting