Broadcasting Telecasting (Apr-Jun 1957)

Page scan 000707 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000707
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Emanuel Hochman, Vice-President and General Sales Manager, Bulova Watch Co., tells how: "We put radios into the diamond business!" "We've put Bulova Radios into 17,612 jewelry stores — and captured a large share of the radio business ! "But we couldn't have done it without Air Express! "Parts come from 180 different suppliers via Air Express for assembly. Production schedules are always tight — Air Express gives us valuable leeway which we regularly need. "In fact, we often make use of Air Express to deliver finished radios to our retail outlets. And we never miss a date. "Air Express took our new business 'off the ground' — keeps us the fastest-growing radio company in America ! "Yet, most of our Air Express shipments cost less than with any other complete air service. 10 lbs., for instance, New York to Jacksonville, Florida, is S4.42. It's the lowestpriced complete service by $1.32 !" 30 YEARS OF GETTING THERE FIRST via U.S. Scheduled Airlines . . division of f=tjO.I LWX\Y EXPRESS AGE/VCV Broadcasting • Telecasting April 29, 1957 • Page 83