Broadcasting Telecasting (Apr-Jun 1957)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

Who cares ? Anniversaries are real nice occasions for the folks who are having them — but let's face it, not many others are really interested. Folks don't listen to a radio station just because it's 35 years old. They listen because, day after day after day, it brings them what they want to hear most. And WJR does that! This was proved by a survey made by Alfred Politz, Inc., which shows that 41% of the adult listeners in the Detroit-Great Lakes area claim WJR as "their" radio station. Remember, this is in an area where 196 other stations can be heard! WJR's advertisers don't use WJR just because it's 35 years old. No sir! They're more interested in the fact that in the age groups that control 80% of the buying power, WJR reaches more people than the next six Detroit stations combined. If you have a product that you'd like to put across in the rich Detroit-Great Lakes market . . . what you want to know is what WJR can do for you. And the man to call is your Henry I. Christal representative — he's got all the facts. The Great Voice of the Great Lakes WJR HI Wnttc PR.Q Tin, Detroit 50,000 Watts CBS Radio Network 35 years of service WJR's primary coverage area