Broadcasting Telecasting (Apr-Jun 1957)

Page scan 000890 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000890
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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PHONE HA 2-0277 WHEN MEREDITH SYRACUSE RADIO CORP. LOEW BUILDING, SYRACUSE 2, NEW YORK Last Friday when we called our weekly WHEN Radio sales staff meeting we had to order an additional quart of coffee and four extra cups. No strangers to the station or Central New York, the four newcomers to the meeting are better known than our entire regular sales staff. Those four extra cups were for Dean Harris, Al Meltzer, Joe Cummiskey and Kay Larson - all on-air personalities who have proven their sales ability. As one example of that ability Joe recently delivered a 60-second commercial for a $20 portable charcoal grill on his 8 8:15 a.m. newscast. Over 200 were sold from that one spot, three before the show was off the air. Now that we have put Dean, .Al, Joe and Kay on our sales staff how about putting them on yours? Their routes cover most of Upstate New York. Call the Katz Agency or Bill Bell, station manager, for their rates. Cordially, Paul Adanti Vice President AFFILIATED WITH BETTER HOMES AND GARDENS AND SUCCESSFUL FARMING MAGAZINES w 0 I I I 1 ! n § u i: I a KCA.O ^RHiUlAJJom W°W »™-rv,omaha . WHt; V"" KPH°-v.Phoenix WHEN and VVHEN-TV «„ "*™-rv, Syracuse Page 8 May 13, ]957 Broadcasting Telepa.