Broadcasting Telecasting (Apr-Jun 1957)

Record Details:

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There's only one set of nationwide awards in broadcasting* in which the sole judges are the people— the nation's audiences themselves. This ''bench" has just handed down its 1956-57 decisions. And they form one of the clearest expressions of public approval ever registered for program performance by a radio network. For CBS Radio: 18 awards given to 11 programs and stars. More than for any other broadcaster, radio or television. More, in fact, than for all other radio networks combined. And America's leading advertisers concur. CBS Badio attracts more of the nation's 50 biggest advertisers than any other radio network. It follows. The programs people seek out and enjoy most are here. So it's the logical place for advertisers to be— to reach radio's largest and most responsive audiences. TF RADIO MIRROR Poll. *5 HERE ARE THE DINNERS Amos n'Andy Music Hall OB 8 Badio Workshop Arthur Godfrey Time Gunsmohe Bobert Q. Lewis Show Art Linkletter's House Party Mitch Miller Show Bomance of Helen Trent Strike It Bich with Warren Hull Lowell Thomas Young Dr. JIalone . . . AND ADVERTISERS CONCUR