Broadcasting Telecasting (Apr-Jun 1957)

Page scan 0001017 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001017
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Reference Library Partial List of Contents • Complete tv station directory, with key personnel and complete information about facilities. • TV spot spending by brand. • ARF tv homes, by counties; retail sales, foodsales, drugsales, and other market data by counties. • Film, Equipment, Station Representative, Agency Directories. • Network personnel, rates, route map, affiliates, and 599 other reference classifications. To reserve space, use the coupon belowBroadcasting • Telecasting 1735 DeSales St., N. W. Washington 6, D. C. Please reserve the space checked for the B*T Telecasting Yearbook 4 Marketbook. Proof Deadline June 22 FIRM ADDRESS CITY PER STATE (Current contract advertisers earn regular rates SPACE RATES Space 1 time PAGE $500 2/3 375 1/2 295 1/3 205 1/6 115 Screen: 100-line. Color: S120. per AAAA color. 7 times S475 350 280 195 105 1 3 times S425 315 250 175 95 26 times S395 290 230 160 90 52 times S375 270 205 135 80 Bleed uze 9V x 1214' [~1 Double page □ Page | I Two-Thirds * * □ One-Harf* □ One-Third □ One-Sixth * STATE SECTION: Minimum space '■j page, 8^4" x 5H*. or 4" x 11" * * Can not accommodate :3 page in state section.