Broadcasting Telecasting (Apr-Jun 1957)

Record Details:

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She was watching WGN-TV at noon (along with 331,800 other boys and girls). She was thrilled by the Lunchtime Little Theatre, designed by WGN-TV to get "GEE!" reactions (Nielsen, March, 1957, 13.5%). She had her mother buy the sponsor's product. That's why Top Drawer Advertisers use WGN-TV. Let our specialists fdl you in on some exciting case histories, discuss your sales problems and advise you on current availabilities. Put "GEE!" in your Chicago sales with CHANNEL 9-CHICAGO Page 150 • May 13, 1957 Broadcasting • Telecasting