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FILM
THE 10 TOP FILMS IN 10 MAJOR MARKETS
AS RATED BY ARB IN APRIL
NEW YORK seven-station market
Rank Program
Distr.
Day & Time
Sta. Rating
1.
Highway Patrol
(Ziv)
Mon.
7:00
WRCA-TV
19.4
2.
Silent Service
(NBC Film)
Fri.
7:00
WRCA-TV
12.9
3.
Celeb. Playhouse (Scr. Gems)
Tues.
7:00
WRCA-TV
12.7
4.
Whirlybirds
(CBS Film)
Thurs.
7:30
WPIX
11.8
5.
Death Valley
(McC-E)
Wed.
7:00
WRCA-TV
11.6
6.
Rosemary
Clooney
(MCA-TV)
Sat.
7:00
WRCA-TV
10.8
7.
Popeye
(AAP)
Sun.
4:30
WPIX
10.3
M-F
6:00
Sat.
5:30
8.
Superman
(Flamingo)
Tues.
6:00
WABC-TV
9.0
9.
Looney Tunes (Guild & AAP)
Mon.
6:30
WABD
8.7
Sat.
10.
Abbott & Costello (MCA-TV)
Sat.
7:00
WPIX
8.3
FROM the monthly audience surveys of American Research Bureau, B»T each month lists the 10 top selected to represent all parts of the country with rated syndicated film programs in 10 major markets, various degrees of conpetition. Despite all precautions, occasional errors will occur in these tables, due to use of the same program name for both a syndicated and a network series and the practice of some stations of substituting local titles (such as [advertiser] Theatre) for real program names.
SEATTLE-TACOMA four-station market
Rank Program
Distr.
Day & Time
Sta. Rating
1.
Life of Riley
(NBC Film)
Thurs.
7:30
KING-TV 38.6
2.
Search For Adven. (Bagnall)
Sat.
7:00
KING-TV 35.0
3.
Highway Patrol
(Ziv)
Thurs.
7:00
KOMO-TV 33.3
4.
Sheriff of Cochise (NTA)
Mon.
7:00
KING-TV 30.8
5.
Death. Valley
(McC-E)
Thurs.
9:00
KOMO-TV 25.1
5.
Superman
(Flamingo)
Tues.
6:00
KING-TV 25.1
6.
Kingdom of Sea
(Guild)
Tues.
7:00
KOMO-TV 23.4
7.
Last of Mohicans (TP A)
Wed.
6:00
KING-TV 21.5
8.
Annie Oakley
(CBS Film)
Fri.
6:00
KING-TV 20.6
9.
Wild Bill Hickok
(Scr. Gems)
Thurs.
6:00
KING-TV 19.4
10.
Whirlybirds
(CBS Film)
Thurs.
8:30
KING-TV 19.1
LOS ANGELES seven-station market
Rank Program
Distr.
Day & Time
Sta. Rating
1.
Death Valley
(McC-E)
Sat.
7:00
KRCA
17.8
2.
San Fran. Beat
(CBS Film)
Sat.
9:30
KTTV
16.1
3.
Life of Riley
(NBC Film)
Mon.
8:30
KTTV
15.4
4.
Highway Patrol
(Ziv)
Mon.
9:00
KTTV
14.2
5.
Mr. D. A.
(Ziv)
Sat.
9:00
KTTV
13.5
6.
Whirlybirds
(CBS Film)
Mon.
7:30
KHJ-TV
13.1
7.
Popeye
(AAP)
Mon.
7:00
KTLA
12.4
Fri.
7.
Science Fiction
(Ziv)
Mon.
8:00
KTTV
12.4
8.
Man Called X
(Ziv)
Mon.
8:30
KHJ-TV
12.0
9.
Buffalo Bill Jr.
(CBS Film)
Fri.
6:00
KABC-TV
11.9
10.
Search For Adven. (Bagnall)
Thurs.
7:00
KCOP
11.8
CLEVELAND three-station market
Rank Program
Distr.
Day & Time
Sta. Rating
1.
Highway Patrol
(Ziv)
Tues.
10:30
WJW-TV
28.3
2.
Sheriff of Cochise (NTA)
Sun.
10:30
KYW-TV
23.2
3.
Soldiers of Fort.
(MCA-TV)
Thurs.
7:00
KYW-TV
22.6
4.
Frontier
(NBC Film)
Sat.
10:30
WJW-TV
21.7
5.
Death Valley
(McC-E)
Sat.
7:30
WJW-TV
19.2
6.
State Trooper
(MCA-TV)
Mon.
10:30
KYW-TV
18.0
7.
Range Rider
(CBS Film)
Sun.
7:00
WEWS
17.8
8.
Annie Oakley
(CBS Film)
Sat.
6:30
WJW-TV
16.6
9.
Science Fiction
(Ziv)
Tues.
7:00
KYW-TV
16.5
10.
Studio 57
(MCA-TV)
Fri.
7:00
KYW-TV
16.3
CHICAGO four-station market
Rank Program
Distr.
Day &
Time
Sta. Rating
1.
State Trooper
(MCA-TV)
Wed.
9:30
WNBQ
22.4
2.
Sheriff of Cochise (NTA)
Fri.
7:30
WNBQ
16.1
3.
Superman
(Flamingo)
Fri.
6:00
WGN-TV
15.8
4.
Secret Journal
(MCA-TV)
Sat.
10:00
WNBQ
15.2
5.
Studio 57
(MCA-TV)
Mon.
9:30
WBKB
14.4
6.
Soldiers of Fort.
(MCA-TV)
Mon.
6:00
WGN-TV
13.7
7.
Wild Bill Hickok (Scr. Gems)
Tues.
6:00
WGN-TV
13.5
8.
Buffalo Bill Jr.
(CBS Film)
Thurs.
6:00
WGN-TV
12.8
8.
Highway Patrol
(Ziv)
Fri.
8:00
WGN-TV
12.8
8.
San Fran. Beat
(CBS Film)
Tues.
9:00
WGN-TV
12.8
9.
Men of Annapolis (Ziv)
Mon.
9:30
WGN-TV
12.1
10.
City Detective
(MCA-TV)
Fri.
9:30
WGN-TV
12.0
ATLANTA three-station market
Rank Program
Distr.
Day & Time
Sta. Rating
1.
Badge 714
(NBC Film)
Mon.
7:00
WSB-TV 30.1
2.
Superman
(Flamingo)
Wed.
7:00
WSB-TV 28.2
3.
Highway Patrol
(Ziv)
Fri.
7:30
WAGA-TV 21.7
4.
Amos 'n Andy
(CBS Film)
Thurs.
7:00
WAGA-TV 20.3
5.
State Trooper
(MCA-TV)
Fri.
7:00
WAGA-TV 19.3
6.
Susie
(TPA)
Mon.
7:30
WSB-TV 15.7
7.
Science Fiction
(Ziv)
Tues.
7:00
WAGA-TV 15.4
8.
City Detective
(MCA-TV)
Wed.
6:30
WLWA 15.1
9.
Wild Bill Hickok (Scr. Gems)
Thurs.
6:00
WLWA 14.4
10.
Sheriff of Cochise (NTA)
Sat.
7:00
WSB-TV 14.2
WASHINGTON four-station market
COLUMBUS three-station market
Rank Program Distr. Day & Time
1. Highway Patrol (Ziv) Sat. 7:00
2. Brave Eagle (CBS Film) Fri. 6:00
3. Wild Bill Hickok (Scr. Gems) Thurs. 7:00
4. Superman (Flamingo) Tues. 7:00
5. Ramar (TPA) Wed. 7:00
6. Frontier (NBC Film) Sat. 10:30
7. Soldiers of Fort. (MCA-TV) Mon. 7:00
8. Annie Oakley (CBS Film) Fri. 7:00
9. Jungle Jim (Screen Gems) Wed. 6:00 10. Buffalo Bill Jr. (CBS Film) Thurs. 6:00
Sta. Rating WTOP-TV 24.5 WMAL-TV 18.3 WRC-TV 18.2 WRC-TV 16.8 WTOP-TV 15.7 WTOP-TV 15.4 WTOP-TV 15.3 WTOP-TV 13.4 WMAL-TV 12.6 WMAL-TV 12.3
Rank Program
Distr.
Day & Time
Sta.
Rating
1.
Highway Patrol
(Ziv)
Tues.
10:30
WBNS
-TV
33.0
2.
Soldiers of Fort.
(MCA-TV)
Wed.
6:30
WBNS
•TV
24.3
3.
Frontier Doctor
(H-TV)
Fri.
7:00
WTVN
-TV
22.2
3.
Public Defender
(Interstate)
Mon.
6:30
WBNS
■TV
22.2
4.
Sheriff of Cochise
(NTA)
Thurs.
7:30
WBNS
TV
20.5
5.
Men of Annapolis
(Ziv)
Fri.
9:30
WBNS
TV
20.2
6.
Waterfront
(MCA-TV)
Fri.
6:30
WBNS
•TV
18.9
7.
Last of Mohicans
(TPA)
Sat.
10:30
WBNS
■TV
18.1
8.
Whirlybirds
CBS-Film)
Thurs.
7:00
WTVN
-TV
16.4
9.
Superman
(Flamingo)
Wed.
6:00
WBNS
TV
16.1
in
China Smith
(NTA)
Wed.
7:00
WTVN
-TV
15.5
MINNEAPOL1S-ST. PAUL four-station market
BOSTON two-station market
Rank Program Distr.
1. State Trooper (MCA-TV)
2. Sheriff of Cochise (NTA)
3. Search. For Adven. (Bagnall)
4. Death Valley (McC-E)
5. Studio 57 (MCA-TV)
6. Wild Bill Hickok (Scr. Gems)
7. Highway Patrol (Ziv)
8. Superman (Flamingo)
9. Badge 714 (NBC Film) 10. Rosemary
Clooney (MCA-TV)
Day & Time
Sta. Rating
Tues.
9:30
KSTP-TV
24.8
Sat.
9:30
WCCO-TV
19.2
Mon.
9:30
WTCN-TV
17.8
Sat.
6:00
WCCO-TV
17.0
Wed.
9:30
KSTP-TV
14.3
Sat.
5:30
WCCO-TV
13.7
Thurs. 10:30
KSTP-TV
13.6
Sun.
4:30
WCCO-TV
13.3
Tues.
10:30
KSTP-TV
13.1
Sun.
5:00
WCCO-TV
12.5
Rank Program
1. Waterfront
2. Death Valley
3. I Led 3 Lives
4. Superman
5. State Trooper
6„ Wild Bill Hickok (
7. Studio 57
8. Annie Oakley (
9. Ramar
10. Star Performance
Distr. (MCA-TV) (McC-E) (Ziv) (Flamingo) (MCA-TV) Scr. Gems) (MCA-TV) CBS Film) (TPA) (Official)
Day &
Sun. Fri. Wed. Fri. Sun. Tues. Tues. Sun. Thurs. Sun
Time
7:00
10:30 7:30 6:30
10:30 6:30
10:30 5:00 6:00
10:30
Sta. Rating WNAC-TV 26.5 WNAC-TV 25.0 WNAC-TV 24.4 WNAC-TV 22.3 WNAC-TV 18.9 WNAC-TV 18.7 WBZ-TV 18.4 WNAC-TV 17.3 WNAC-TV 16.7 WBZ-TV 16.4
Page 46 • May 20, 1957
Broadcasting • Telecasting