Broadcasting Telecasting (Apr-Jun 1957)

Page scan 0001201 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001201
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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WDAY-TV DELIVERS 520% MORE FARGO-MOORHEAD HOMES THAN STATION "B"! -TV WDAY-TV June 1956 7-City Area ARB* 12:00 5:00 P.M. 403% MORE 5:00 6:00 P.M. 468% MORE STATION 6:00 " 10:00 PM"B" I J 8% MORE 10:00 P.M. Sign-Off 400% MORE * North Dakota — Valley City, Wahpeton, Hillsboro, Fargo. Minnesota — Breckenridge, Fergus Falls, Moorhead. That's right! — December, 1956, ARB figures for Fargo-Moorhead credit WDAYTV with an average of 520% more homes than Station "B", for all time periods! WDAY-TV gets 760% More— 12 Noon to 5:00 P.M.! 872% More— 5:00 P.M. to 6:00 P.M.! 181 % More— 6:00 P.M. to 10:00 P.M.! 270% More— 10:00 P.M. to Sign-Off! That's just the Fargo-Moorhead picture. June, 1956 ARB figures (left) prove that WDAY-TV is almost as popidar in five other Red River Valley cities — each between 40 and 60 miles away! Your Peters, Griffin, Woodward Colonel has all the facts. P. S. Average ARB Rating, 6:00-10:30 P.M., WD A Y-TV — 43.6. Station "B"—11.9. WDAY-TV FARGO, N. D. • CHANNEL 6 Affiliated with NBC • ABC PETERS, GRIFFIN, WOODWARD, INC. Exclusive National Representatives Broadcasting • Telecasting May 27, 1957 • Page 41