Broadcasting Telecasting (Apr-Jun 1957)

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KNTV, San Jose, boasts 206,820 households in the 4-county area That's a bit less than in San Francisco, but San Joseans have remarkable buymanship. Study this statistic: *San Jose 4-County San Francisco Filling Station Sales $76,559,000 $50,824,000 ::Santa Clara, Santa Cruz, Monterey, San Benito San Jose 4-county area, where almost $2 billion of consumer income is waiting to be spent. Only KNTV, San Jose, delivers the whole 4-county area. Lower cost-per-1000 CHANNEL 11 SAN JOSE P.S. The Weed Television Corporation can tell you the whole San Jose Story. HOZAY Broadcasting • Telecasting June 10, 1957 • Page 45