Broadcasting Telecasting (Apr-Jun 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Apr-Jun 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001751
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Western New York's Favorite Sports Foursome Chuck Healy, Eastern Collegiate Boxing Champ, Syracuse '39 Dick Rifenburg, All-American End, Michigan '48 Don Cunningham, Basketball Star, Dickinson '48 Ralph Hubbell, Dean of Buffalo Sportscasters since '35 The talent lineup on LET'S TALK SPORTS touches all bases . . . hits to all fields. It's a half-hour forum of facts and anecdotes, comment and criticism that the sports-minded in Western New York have come to appreciate and follow. Typical of the Prestige Programs developed and produced by WBEN-TV for local sponsorship or participation, it combines seasoned talent of four staff sportscasters with a popular format, and presents it to the largest, most interested group your TV dollars can buy in Western New York. LET'S TALK SPORTS precedes or follows the CBS Game of the Week (depending on game time). In the fall it follows Pro Football, in winter it will follow NHL Hockey. Twelve months a year this market is available to you. You can pick your season, name your game, and if your product fits this custom-tailored show you can look forward to sales results that will wear well and long in WBEN-TV's vast 18-county coverage area. Give us a call — or our national representatives: Harrington, Righter and Parsons — and LET'S TALK SPORTS. You'll like what you'll hear. WBEN-TV CBS in Buffalo THE STATION WESTERN! NEW Broadcasting • Telecasting June