Broadcasting Telecasting (Jan-Mar 1957)

EDUCATION request for $95,000 to operate the ch. 10 facility. After the hearing, commission spokesmen indicated a favorable attitude to the request but stated that the proposed WKNO-TV appropriation would have to be considered along with the complete school budget. WKNO-TV until now has been financed by public and institutional donations, including sizeable gifts from the three commercial television stations in Memphis. Educators Vote to Test Toll Tv, Oppose Losing Reserved Channels TOLL TV should be explored by the National Educational Assn. to determine if it offers a potential educational medium, the Dept. of Audio-Visual Instruction of NEA resolved Tuesday during its convention in Washington. The resolution adopted by the 1,500 delegates specified that DA VI itself was taking no official stand either for or against fee tv but felt the group should "underline the importance of experimentation to test its effectivness." The resolution was adopted by a 2-1 vote. DA VI adopted a resolution calling for participation in public hearings on allocation of educational tv channels. The group felt it should show its support of "the great need to retain all channels that have already been allocated for development by nonprofit educational organizations." The vote was unanimous. The four-day convention reviewed problems of visual-audio teaching, with several speakers voicing concern lest tv teaching take jobs away from teachers. Robert DeKieffer, director of audio-visual instruction, U. of Colorado, was elected DA VI president, succeeding L. C. Larson, audio-visual director, Indiana U. EDUCATION PEOPLE Dr. David R. Mackey, Pennsylvania State U., has been named chairman of Boston U. division of communications arts. He is in charge of instructional and research programs in radio, tv, motion pictures and audio-visual aids. Milton Lewis, WTTV (TV) Indianapolis, to Patricia Stevens Finishing School, same city, teaching staff as director of tv department. PROFESSIONAL SERVICES Barton Joins Brokerage Group JACK BARTON, until recently manager of station relations for NARTB, has joined the newly established broadcast station brokerage firm of Hamilton, Stubblefield, Twinning Associates [B»T, Feb. 1 8] effective March 15. Mr. Barton will be in charge of the firm's offices in the Healey Bldg., Atlanta, Ga., as southeastern representative. Headquarters of the new firm is Washington. MR. BARTON MILESTONES AWARDS ► FRANK EDWARDS, news commentator wth WTTV (TV) Indianapolis, Ind., marked his 33rd year in broadcasting last month. ► CFRB Toronto, Ont., celebrated 30th anniversary Feb. 19. ► KCRC Enid, Okla., completed 29th year on air Feb. 26. ► WILLIAM F. MALO, commercial manager, WDRC Hartford, Conn., marking 27th year with WDRC. ► M. J. MINOR, chief engineer, WBT Charlotte, N. C, completed 25 years service with station. ► ART GILMORE, announcer on the Red Skelton, George Gobel, and Climax programs, began his 24th year in broadcasting. ► A. & F. FILM CORP., Montreal, Que., marks 20th anniversary. ► RAY WALTON, WIBG Philadelphia personality, celebrating 19th year in radio, 14th with WIBG. ► FRANK GOSS, KNX-CBS Los Angeles newscaster, began 17th year of broadcasting. . • r Standard Super Sound Effects Are a Must— If you want your commercial "spots" to command attention. Special "Best sellers" 25 of our most popular discs— available at package price. Free catalog and "cue teasers" (spots cued to sound effects) sent on request. STANDARD RADIO TRANSCRIPTION SERVICES, INC. 360 N. Michigan Ave., Chicago 1, III. Also send tor details on the new Lawrence Welk Library Package; and Sound Effects Library; and Standard Shorty Tunes. WFIL-AM-TV Takes Field Award For 'Studio Schoolhouse' Show WFIL and WFIL-TV Philadelphia took the single Marshall Field Award given a communications outlet in the U. S. for outstanding contribution to the welfare of children. The award, a $2,000 honorarium and inscribed scroll honors the stations' Studio Schoolhouse, designed for classroom use. The 10 weekly quarter-hour programs are regularly used in 2,700 classrooms by approximately 450,000 students each week, according to the Philadelphia Board of Education. The stations distribute teacher manuals to accompany the program, which is in its 14th year on radio and its ninth on tv. Roger W. Clipp, vice president-general manager of the radio-tv division of Triangle Publications, accepted the award. The honorarium will be used to establish one or more scholarships, he said. Margaret Scoggin of New York City won a similar Marshall Field Award for her Young Book Reviewers heard weekly over WMCA New York and the school educational station WNYE (FM). ELM A PHILLIPSON (1), executive secretary of the Marshall Field Awards Foundation, presents the only award made this year to a communications medium to Roger W. Clipp, vice president-general manager of the radio-tv division of Triangle Publications. Hollywood Foreign Press Assn. Selects Top American Tv Shows FIVE tv programs were given Golden Globe awards Feb. 28 at the annual banquet of the Hollywood Foreign Press Assn. The organization of Hollywood correspondents from abroad each year makes its selections in the motion picture and tv fields. The tv award winners, selected as models from the United States for producers in foreign lands where tv is less well developed, were chosen for their formats and not because of the performances of their stars. Award for the best American Western tv program went to Cheyenne on ABC-TV. That network's Mickey Mouse Club was chosen as the best American children's program. Best evening theatre on U. S. tele Page 100 • March 11, 1957 Broadcasting • Telecasting