Broadcasting Telecasting (Jul-Sep 1957)

Record Details:

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Pace Setter In The DES MOINES MARKET COWLES OPERATED STATION . . . Represented By Katz ★ RATINGS — Dominant Again and Again! 9 out of top 10 Multi-Weekly Shows 10 out of top 10 Once-A-Week Shows 323 Firsts in 476 Quarter Hours ^ PUBLIC SERVICE— Outstanding Record In Performance & Showmanship! FOR EXAMPLE: HEART OPERATION— Live" telecast of life-restoring surgery on a 2year-old boy on May 1 . SCHOOL SERIES — KRNT-TV duplicated a typical grade school classroom in Studio with hidden cameras and microphones. For 13 weeks — February 18 through May 17 — KRNT-TV televised a different class at work each day. BOY WITH A STRING Specially filmed story of one of Iowa's mental institutions, dramatically pointing up need for improved state facilities. A KRNTTV Public Affairs Presentation. COURT TRIAL Complete filmed story of actual Municipal Court Trial of a state official. Another Public Affairs Presentation. CHURCH TELECASTS — Sunday remotes from various Des Moines churches. (AND MANY MORE) ★ ENTERTAINMENT — KRNT-TV is a firm believer in local shows, and produces the top-rated programs. ■k REMOTE TELECASTS-Frequenly Recent Examples: Special telecast of a June 3 wedding in chapel, culmination of a month-long promotion on Mary Jane Chinn Show. Current daily remote telecasts from Des Moines Municipal Airport — feature of 12 noon — 1:00 p.m. "Bill Riley Time." Telecast of Saturday afternoon games of Des Moines Western League games. Telecast of big Home and Flower Show. Weekly church telecasts. KRN7-TV, 7HA7Highly AudienceRated, Sales Results Premeditated, CBS Affiliated Statior) in Des Moines Published everv Monday with Yearbook Numbers (53rd and 54th issues) pubhshed in January and July by Broadcasting Publications; Inc., DeSales St! N W. WashT^ class matter March 14. 1933, at Post Office at Washington, D. C, under act of March ? 1