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FIRST GRAND SLAM IN RADIO HISTORY!
NEW YORK SAN FRANCISCO LOS ANSI LIS
IJ^eyslone
BROADCASTING SYSTEM, wc.
October 1, 1957
/// WEST WASHINGTON STREET CHICAGO 2, ILL. • SUte 2-8300
TO ALL KEYSTONE AFFILIATES:
This is indeed a proud time in the history of Keystone Broadcasting System.
I It is a time when we want to make special mention of our warm ] feelings of thanks and appreciation to every one of our I THOUSAND affiliates.
We think that nowhere in advertising is there a finer or more encouraging example of complete cooperation between a network and its affiliates. As a matter of fact our network is held
! together — not by electronic or mechanical means but precisely
1 through cooperation.
Thanks too, to every one of our affiliates for their "beyond the call of duty" efforts to strengthen the effectiveness of , our advertisers' campaigns through tireless and continuous PLUS MERCHANDISING assistance. We sincerely believe that no H other advertising medium can match the quality and consistency j of the merchandising assistance provided by our affiliates.
1 We look forward to continuing growth and happiness through s our association with our affiliates. Believe me. It is a j pleasure to be in business with you.
Sincerely,
CHICAGO
111 W. Washington
Sta 7-8900
NEW YORK
527 Madison Ave, ELdofado 5-3720
EOS ANGELES 3142 Wilshiie Blvd. Dunkirk 3-2910
Keystone Broadcasting System Adds Its Thousandth Affiliate!
Hometown and Rural America was never so big — never so celebrated — never so completely covered by any advertising medium! Imagine it! For the first time in radio broadcasting history A GRAND SLAM! ONE THOUSAND radio stations affiliated with KEYSTONE in the soundest most flexible network available to advertising.
The wonderful thing about the K.BS network is that you can buy it as you please — 100 stations in "special problem areas" or lOOO stations reaching all of rich, ready and able-to-buy Hometown and Rural America.
We have a hatful of case histories of signally successful advertising campaigns credited to our network. They involve advertisers whose products are household habits across the nation.
We'd love to tell you our story! Write for our new station list and market information.
'A : mm
SAN FRANCISCO 57 Post St. Slitter 1-7440
l^eystone
BROADCASTING SYSTEM, m
Broadcasting
Telecasting
October 7, 1957 • Page 23