Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

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Radio Chicago wjj NOW in the Aug. -Sept., 1957, HOOPER RADIO AUDIENCE INDEX * for the period from NOON to 6 P.M. Monday through Friday. WJJD is THIRD from 7 A.M. to NOON Monday through Friday and gaining faster all the time! This successful radio programming is also being used by Radio Baltimore WCAO, Radio Boston WCOP and Radio Memphis WMPS with the same magnetic audience attraction in those markets. No gimmicks, no giveaways, no promotions, just solid programming for solid listeners who really listen! Keep your eye on these other Plough, Inc. Stations: Radio Baltimore I Radio Boston I Radio Memphis WCAO WCOP WMPS REPRESENTED NATIONALLY BY RADIO-TV REPRESENTATIVES," INC. NEW YORK CHICAGO LOS ANGELES BOSTON ATLANTA SAN FRANCISCO SEATTLE Broadcasting Telecasting October 7, 1957 • Page 41