Broadcasting Telecasting (Oct-Dec 1957)

EDUCATION ATAS Sets Writers Workshop A proposed Writers Workshop has been given approval by the board of governors of the New York chapter of the Academy of Television Arts and Sciences. The workshop is designed to develop new writers and writing techniques in television. The plan calls for an original "student" body of about 40, made up of writers either newly established in television or established in other writing fields who want to make the transition to dramatic writing in tv. There will be four seminar groups, to be conducted by such tv writers as Paddy Chayefsky, Rod Serling and Robert Alan Arthur. Boston U. Holds Tv Seminar "Television as a means of instruction" will be emphasized during the First International Educational Television Seminar to be held Oct. 9 and 10 in Boston, under the auspices of Boston U.'s School of Public Relations & Communications, according to an announcement by President Harold C. Case and Dean Melvin Brodshaug of the university. PERSONALITIES Live personalities whom the people of Houston can see . . . and know . . . and reach out and touch as their friends helps us to deliver a warmer, more responsive market for the advertiser. Houston's top TV personalities are "live" on KTRK-TV. turn to Page 76 KTRK-TV CHANNEL 13 HOUSTON Page 68 • October 7, 1957 PROGRAM SERVICES continued Loesser alleges that copyrighted songs were performed by the station without authorization. Songs involved are "Guys and Dolls," "Sue Me" and "A Woman in Love." Plaintiff is asking the U. S. District Court for the Middle District of Pennsylvania to restrain WCMB from performing the songs in the future and to award damages of $250 for each unauthorized performance, together with court costs and attorney fees. New PR Record Service Formed A new company, Recorded Communications Inc., has been founded to apply broadcast techniques to corporate public relations. The firm initially will produce recorded conversations (on 33 rpm discs) with top industry leaders, distribute them among stockholders and lower-echelon management so that "we can bring into focus the 'faceless men' who run America's great corporations." The founder-president is Arnold Michaelis, a former executive with Columbia Records Div., CBS Inc. The firm is headed by Mr. Michaelis, public relations executive William H. Baldwin and management engineer Eugene S. Taliaferro. Joining Mr. Michaelis as vice president in charge of production is Jerome M. Landay, a former WRCA-AM-TV New York producer and more recently vice president of Texanco Enterprises. BMI, BMI Canada Plan Awards Broadcast Music Inc., New York, and BMI Canada Ltd., have announced the sixth annual Student Composers Radio Awards "to further the creation of concert music." The awards total $13,500. Deadline is Feb.. 15, 1958. C-C for U. of Maryland The U. of Maryland board of regents has appropriated $68,500 for a closedcircuit tv system for the university. The system will be used to help alleviate a teacher shortage and to train students in television, it was reported. 'Tv Guide' Opens 50th Edition Tv Guide published its 50th regional edition Saturday when the Scranton-WilkesBarre, Pa., edition was split in two. The new 72-page Binghamton edition covers programming in Binghamton, Elmira, Syracuse, all New York, and Wilkes-Barre and Scranton. The Scranton-Wilkes-Barre edition, also 72 pages, covers eight counties in Pennsylvania. Both editions headquarter in the Brooks Building, Wilkes-Barre. PROGRAM SERVICE SHORTS Harry S. Goodman Productions, N. Y., reports it has acquired for syndication over 350 short segments (three to four minutes each) of Allen Funt's comedy material prepared for disc jockey shows. Sound Recording Inc., N. Y. (recording company for advertising, radio-tv and film industries), has been established at 550 Fifth Ave. Morton Schwartz is president of new company. Radio Gospel Fellowship, Denver, is offering quarter-hour devotional broadcast, The Quiet Time, to limited number of stations without charge. Audition tape supplied upon request to Radio Gospel Fellowship, P. O. Box 72, Denver. KHJ Starts In-School Series A radio series for in-school reception, Radio Ways to Learning, starts today (Monday) as a Monday-Friday, 9:15-9:30 a.m. program on KHJ Los Angeles, with Coca-Cola Bottling Co. of Los Angeles as sponsor. The programs, produced by the Los Angeles Board of Education, are aimed at all grades and designed to stimulate interest in a wide variety of subjects, ranging from music to civics. EDUCATION SHORTS Education Committee of Society of Motion Picture & Tv Engineers, N. Y., is sponsoring extracurricular course, "Use and Handling of Film in Television," at UCLA. Sessions began Sept. 26 and will last for 17 weeks. WCAU-TV Philadelphia and U. of Pennsylvania are offering specialized laboratoryclassroom courses in field of communications. Students will receive actual radio and tv experience during weekly periods held at WCAU-TV studios. They will write and produce original scripts and also meet station executive and department heads who will give advice on broadcasting. Ithaca College, Ithaca, N. Y., plans to construct and .equip college radio-television studio. Facilities will include classroom seating 54 students, two radio studios, radio control room, projector room for tv films, music library, news room, office for student crews and two faculty offices large enough to accommodate small seminars and repair shop. Broadcasting • Telecasting