Broadcasting Telecasting (Oct-Dec 1957)

as always • • • New Orleans' ONLY STATION with 100% All Nee ★ PROGRAMMING ★ PERSONALITIES Versatile' Larry Mc Kin ley 10 to 12-noon 4 pm to Sign Off STATIONS CONTINUED TWO southern governors, members of the committee appointed by the Southern Governors Conference to discuss the Little Rock situation with President Eisenhower, were interviewed last Tuesday over NBC-TV within minutes after the President refused the "assurances" of Gov. Orval Faubus of Arkansas that peace would be maintained in Little Rock if federal troops were removed. L to r: Newsmen Richard Harkness, David Brinkley and Frank McGee question Gov. Luther H. Hodges of North Carolina and Gov. Frank Clement of Tennessee. DATELINES LITTLE ROCK — All the radio and television networks maintained their newsmen and camera crews in Little Rock last week to continue coverage of the school integration story. Pickups were fed to various regular network newscasts, and filmed coverage also was carried on news programs. CBS-TV canceled its regular The Last Word show Sept. 29 and substituted a special Report on Integration, featuring four southern newspapermen belonging to the Southern Education Reporting Service. CBS newscaster Griffing Bancroft was moderator during the discussion, which centered on the overall picture of integration throughout the South. Mutual's Reporter's Roundup program last Monday (7:35-8 p.m.) was devoted to a discussion of school integration in the South, with Rep. Adam Clayton Powell (DN. Y.) as guest. He claimed both the federal government and Gov. Orval Faubus had mishandled the Little Rock situation. Today (Monday) the same program will present Gov. LeRoy Collins of Florida, newly-elected chairman of the Conference of Southern Governors, as guest. WFGA-TV Jacksonville, Fla., reports it aired exclusive interviews with six of the governors attending the Southern Governors' Conference in Sea Island, Ga., last month. Station newsmen also sent back film from the scene of the conference and issued hourly reports on the developments in connection with Little Rock. A former Cincinnati housewife who now is living in Little Rock with her Air Force husband was contacted by WCPO Cincinnati, and as a result, the station received an on-the-spot report by telephone. The station says that in several instances, the young woman was ahead of all the wire services. A special 1 5-minute public opinion forum on Little Rock and President Eisenhower was presented last month by WLEE Richmond, Va. To prepare for the broadcast; the station reports it placed over 100 telephone calls to get reactions of the man-in Newsworthy News Coverage by Radio and Tv the-street as well as official comment on the Little Rock crisis. News Director Ed Chesnutt of KARK Little Rock provided WLEE with "beeper" reports. News Director Hugh Cherry of WSIXTV Nashville flew to Arkansas to get onthe-scene films of the Little Rock crisis on the morning that U. S. paratroopers arrived. He returned to Nashville in the evening and the station aired the films on its early evening news shows. KWTV (TV) Oklahoma City last month claimed to be the only local news medium with a reporter and cameraman on-thescene in Little Rock fulltime. The station reports it has presented film and phone reports covering all the important events there since the opening of schools on Sept. 3. In addition, a special 1 5-minute documentary study of events preceding and leading up to President Eisenhower's action in the crisis and his message to the people was presented by the station immediately following CBS-TV's telecast of the message on Sept. 24. Listeners of WCEF Parkersburg, W. Va., were given the opportunity to hear on-thespot interviews when the station contacted KLVC Little Rock last month for telephone tape recordings covering the events there. They also heard reports of WCEF's attempts to contact Gov. Faubus, Mayor Mann, Principal Jess Mathews of Central High School and Gen. Walker, commander of the 101st Air Borne Div. CLEVELAND — Not missing any bets, WERE Cleveland got together a news staff large enough to assign a man to all candidates in the city's three-way mayoralty primary elec KCRA*tv SACRAMENTO, CALIFORNIA . . . the highest rated CLEAR HQ station in the West! CHANNEL WNRY The Sepia Station 1000 WATTS 600 KC. New Orleans Mort Silverman— Exec. V. P. & Gen. Mgr. Gill-Perna, Inc.— Nat'/. Rep. Page 74 • October 7, 1957 Broadcasting • Telecasting