Broadcasting Telecasting (Oct-Dec 1957)

Page scan 000465 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000465
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
August 08, 2024
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1 cc: Mr. W. Vf. Knorr B.AI.STOH PUHIlfii M», Stephen J. Kra.su.la WMAQ Merchandising Dept. Merchandise Mart SOLD by/nbc SPOT SAL. Chicago 54, Illinois Dear Steve: Thanks a million for your wonderful report on "WMAQ "Chain Lightning" promotions for Ralston. You and your people have certainly done a terrific job and we know that it has contributed to our success in the Chicago market. You are right, we do want to continue the WMAQ merchandising activity. Once again, thanks for your efforts. Sincerely, Advertising and Promotion Ralston Division jf