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WG R -TV
ABC AFFILIATE CHANNEL 2
Peters, Griffin, Woodward, Inc.
REPRESENTATIVES
-a Gas with more power's for me!"
Commercials on WGN-TV have a way of getting results — because WGN-TV programming keeps folks wide-awake, interested — and watching. For proof, let our specialists fill you in on some surprising WGN-TV case histories and discuss your sales problems.
Put "GEE!" in your Chicago sales
with
Channels \ Chicago
PEOPLE
A WEEKLY REPORT OF FATES AND FORTUNES
ADVERTISERS & AGENCIES
Charles J. Zeiler, executive vice president and radio-tv director, Guenther-Bradford & Co., Chicago, elected president. Mr. Zeiler has been with Guenther-Bradford for past 12 years. He succeeds S. A. Peterson who died last January.
■< Wilfred Guenther, executive, Guenther, Brown, Berne, Calkin and Witherbury Adv. Inc., Cincinnati, to Beeson-Reichert Inc., Toledo, both Ohio, executive stuff. Elected to B-R ■* ' plans board, Mr. Guenther will take part in planning and execution of advertising for all agency accounts.
L. Davis Jones, vice president in charge of Philadelphia Service for N. W. Ayer & Son, transferred to executive service duties for entire agency. Robert F. Kurtz, with agency since 1946 in production department, plansmerchandising and for five years in Philadelphia Service, elected vice president, assuming Mr, Jones' former responsibilities.
Donald E. Jordan, copy supervisor, Lennen & Newell, to Bryan Houston, N. Y., as vice president and director of creative services. He also will serve on plans board.
Norman A. Fox, copy staff, MacFarland, Aveyard & Co., Chicago, named vice president and creative director.
< A. Burke Crotty, executive television producer in radio-tv department, of Ellington & Co., N. Y., since 1950, elected vice president in charge of radio-tv.
Harold B. Rorke, advertising specialist on Swift & Co.'s canned and other foods, McCann-Erickson, Chicago, to Keyes, Madden & Jones as account executive and member of new agency's plans board, effective Nov. 1. He will headquarter in Chicago.
Alan Poltasch, formerly with ABC and before that production manager of WFAATV Dallas, to Kenyon & Eckhardt, N. Y., as international account executive.
F. Mullins, previously with J. Walter Thompson Co., N. Y., to Needham, Louis & Brorby Inc., Chicago, account executive staff.
Lee Rosene, midwestern regional sales manager, Max Factor & Co., Chicago, named director of U. S. sales, headquartering in Hollywood.
John Camp promoted from assistant product advertising manager to product advertising manager for cheese products at Kraft Foods Co., Chicago. He succeeds Robert Davis, appointed general advertising manager.
U, B. (Ray) Shockley, corn goods product sales manager, Quaker Oats Co., Chicago, named Flako products sales manager, succeeding David H. Burke, resigned.
Bennett O. Stalvey, sales promotion manager, Encyclopaedia Britannica, Chicago, to Fairmont Foods Co., Omaha. Neb., as advertising manager.
Doris Majeska, formerly production associate, Galahad Productions, to Cohen & Aleshire, N. Y., as business manager and assistant to radio-tv director.
Ralph Wemhoener, advertising department, Stix, Baer & Fuller Co., St. Louis, Mo., to Frank Block Assoc., same city, as assistant copy chief.
Jan Victor, radio-tv product publicist for Amana Refrigeration Inc. and other companies, to Maytag Co. in that capacity, which includes placement of products as prizes on give-away programs as major activity.
Joan Lambert Aiken, copy chief and public relations director, Bauer & Tripp, Philadelphia, to Gray & Rogers, same city, public relations department.
George G. Hoffman, 50, media buyer for Young & Rubicam. N. Y., died Oct. 8.
FILM
Milton P. Kayle, general counsel for Television Programs of America, N. Y., elected secretary of company.
NETWORKS
Willard Johannsen, formerly publisher of Cedric Foster, commentator-newscaster. Electrical Dealer magazine, and Thomas MBS Boston, transferred to Washington.
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Page 106 • October 28, 1957
Broadcasting