Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000793
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
August 08, 2024
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NOVEMBER 18, 1957 w THIRTY-FIVE CENTS BROADCASTING THE BUSINESSWEEKLY OF TELEVISION AND RADIO Do they want pay tv? Cross-country Pulse 2-1 against Monsanto takes $2 million tv plunge to sell a name Is tv buying down? Spot, network totals up over 1956 $7.5 million film deal: NTA interests seek AAP stock Page 31 Page 33 Page 46 Page 59 POWER GETS BEST RESULTS Radio Station W-I-T-H "pin point power" is tailor-made to blanket Baltimore's 15-mile radius at low, low rates — with no waste coverage. W-I-T-H reaches 74% * of all Baltimore homes every week — delivers more listeners per dollar than any competitor. That's why we have twice as many advertisers as any competitor. That's why we're sure to hit the sales "bull's-eye" for you, too. "Cumulative Pulse Audience Survey Buy Tom Tinsley President R. C. Embry Vice Pres. I A BALTIMORE National Representatives: Select Station Representatives in New York, Philadelphia, Baltimore, Washington. Simmons Associates in Chicago, Boston Clarke Brown Co. in Dallas, Houston, Denver, Atlanta, Miami, New Orleans McGavren-Quinn in Seattle, San Francisco, Los Angeles