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DOMINANT
COST ...
LOWEST COST PER THOUSAND!
COVERAGE
NO. 1 Ratings in N S I Area
(June, 1957)
K-NUZ
114
Net. Sta. "A"
32
Net. Sta. "B"
37
Net. Sta. "C"
58
Net. Sta. "D"
44
Ind. Sta. "A"
19
Ind. Sta. "B"
30
Ind. Sta. "C"
15
NO. 1 Buy in HOUSTON
for your product!
in: LIN
FILM
CONTINUED
month [Film, Nov. 11], and along with substantial merchandising success, this AAP unit has been mulling a revival of Popeye production. Another recent AAP action was the withdrawal of some of its Warner features and cartoons from about 30 major markets. The distributor said its decision to shelve the unsold pictures was based on hopes their value would increase in the future, perhaps with the advent of such developments as pay tv which would require additional film products [Closed Circuit, Nov. 4].
AAP claims the Warner Bros, features have been sold in more than 100 U. S. markets since they were first offered to tv.
AAP Inc. was acquired originally through an exchange of stock in March 1956 by PRM Inc. with the corporate name then changed to Associated Artists Productions Corp. Mr. Chesler is a wealthy Canadian industrialist and has extensive mining and real estate interests. Mr. Hyman has diverse interests including automotive and real estate and is connected with Moulin Productions which was associated with the motion picture production of such features as "Moulin Rouge," "Moby Dick" and "African Queen," among others. He reportedly also has been associated with Ray Stark (in charge of west coast operations for AAP Inc. and member of AAP Corp. board) in production tie-ins with Warner Bros.
Florsheim Heads General Sales Of NTA's Famous Films Unit
Appointment of Stanley C. Florsheim to the newly-created post of general sales manager of NTA's Famous Films — Programs for Television was announced last week by Harold Goldman, executive vice president. The NTA division sells re-run feature films and serial products.
Mr. Florsheim served most recently as general sales manager of Economee Tv, a unit of Ziv Television Programs, which also is responsible for the sale of MR FLORSHEIM re-run products. He was associated with the Frederic W. Ziv Co. for eight years in various executive sales capacities. Earlier, Mr. Florsheim had been with the Adams Hat Co. as director of advertising and sales promotion and with ABC in the network co-op program sales department.
Disney on N. Y. Stock Exchange
Walt Disney Productions, Burbank, Calif., was listed last Tuesday on the New York Stock Exchange, with 2,700 shares traded the first day. The stock opened at 14%, its high, and closed at 13%, its low. There are 1,729,093 common shares of $2.50 par value.
HOUSTON'S 24 HOUR MUSIC AND NEWS
National Reps.: Forjoe & Co. — Southern Reps.:
New York • Chicago • Los Angeles • CLARKE BROWN CO.
San Francisco • Philadelphia • Seattle Dallas • New Orleans • Atlanta
IN HOUSTON, CALL DAVE MORRIS, fAckson 3-2587
Page 60 • November 18, 1957
Broadcasting