Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000889
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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People are busy in Southwestern Pennsylvania PAYMASTER 26% 43% 55% PENNA. 58% but not too busy to watch More than a MILLION TV HOMES in this rich marketing area, and only WJAC-TV, which reaches into 63% of these TV homes, gives you maximum coverage. In its 41-county territory, WJAC-TV reaches 80% to 100% in 20 key counties.* You just can't blanket Pennsylvania without including WJAC-TV, the dominant force in the Keystone State's third TV Market! •Nielson Coverage Services — Report No. 2 (monthly coverage percentages) Ask your KATZ man for full details/ Payrolls are BIG mum Retail sales are Booming z_ 5 "-: ■ . SERVING MILLIONS FROM 'f'Y*7 ATOP THE ALLEGHENIES J Broadcasting November 18, 1957 • Page