Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
000890
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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STATIONS CONTINUED STATION SHORTS WGN Chicago reports that it is donating 30-year library of musical arrangements to U. of Illinois for use in its division of university extension in teaching and research. Library comprises 30,000 musical pieces and will remain available to WGN for broadcast purposes. WICC Bridgeport, Conn., announces October topped same month last year in national advertising by more than 25%, with local sales ahead 10%. Through Oct. 31, year's national business ran 15% above first 10 months of 1956. KYW Cleveland announces issuance of Rate Card No. 11. WEAM Arlington, Va., reports it is now on fulltime broadcast schedule, programming 24 hours a day. KOVR (TV) Stockton, Calif., announces switch of transmitting operations from Mt. Diablo to Butte Mountain. New transmitter will boost ERP from 1.5 kw to 316 kw via its new 399-foot tower. WRCA-TV New York reports October gross sales surpassed same month 1956 by approximately 20%. CORRUGATED board solved a sound problem for WRCA-TV Philadelphia, on location in an office where floors and wall were not equipped with acoustic cushioning. Lengths of corrugated board, provided by Samuel M. Langston Co., Camden, N. J., successfully cut reverberation for the filmed interview with David H. Harshaw, president of John B. Stetson Co., Philadelphia hatter. The sequence is part of a series of interviews with industrial leaders in connection with the NBC Know-Your-Schools campaign. Camera crew was provided by PhotoArts Productions Inc., Philadelphia. KFMB-AM-TV San Diego appoints Teawell & Shoemaker Inc., same city. WRAL-TV Raleigh, N. C, appoints Bennett Adv. Inc., same city, local representative. REPRESENTATIVE APPOINTMENTS WAGM-AM-TV Presque Isle and WABM Houlton, both Maine, appoint Kettell-Carter as their New England sales representative. KOSA-TV Odessa, Tex., appoints Boiling Co. Thoms Radio-Tv Enterprises Broadcast Time Sales, N. Y. appoints Complete Library NOW ON WAKR-TV during PEAK EVENING hours m UNITED ARTISTS pi ||C • COLUMBIA • SCREEN GEMS • NTA-"20TH CENTURY FOX" AND OTHERS yOU CAN PARTICIPATE IN THESE TOP FEATURES AT SURPRISINGLY LOW RATES! 0M KEN KEEGAN OR BURKE STUART, INC PO. 2-8811, Akron New York, Chicago, Detroit, Hollywood, San Francisco WAKR-TV . • • WAKR-RADIO , RADIO-TELEVISION CENTER • 855 COPLEY ROAD • AKRON 20, OHIO Page 98 • November 18, 1957 Broadcasting