Broadcasting Telecasting (Oct-Dec 1957)

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NOW S the, to SELLibrate the new "point of sale" in the GOLDEN VALLEY... (Central Ohio) WHTN-TV HUNTINGTON • CHARLESTON * NEW TOWER 1,000 feet above average terrain * FULL POWER 316,000 watts * GREATER COVERAGE 554,697 TV homes * SALES POTENTIAL $2,727,662,000 in all the major U.S. Census sales categories Get the dollars and cents story right now WHTN-TV CHANNEL 13 A C0WLES STATION • ABC BASIC Huntington-Charleston, W. Va. Nationally represented by Edward Petry Co., Inc. LAS VEGAS KLASSY SAYS: concentrS your message on an audience captiv8ed by TOP CBS and local programs! penetr8 with 53,000 watts to domin8 a 103-1 percent satur8ed market • IN LAS VEGAS, NEV. you'll appreciS the value, once you've tried KLAS-TV LAS VEGAS NEVADA CBS ® Television Network Represented by WEED TELEVISION PEOPLE A WEEKLY REPORT OF FATES AND FORTUNES ADVERTISERS & AGENCIES :; William L. Ballard, media research director, John W. Shaw Inc., Chicago, named vice president-marketing director. Robert C. Milner, secretary-office manager and Ralph T. Stewart, production manager, named vice president-secretary and production-traffic vice president, respectively. Scott Keck, assistant radio-tv director, Needham, Louis & Brorby Inc., Chicago, named vice president. Mr. Keck joined NL&B in 1954 from Henri, Hurst & McDonald where he was vice president and radio-tv director. Arthur E. Wright Jr., president, Condor Films Inc., St. Louis, resigns to join Frank Block Assoc., there, as vice president in charge of public relations. W. N. Waterstreet, president and general manager of Chicago milk division, Borden Co., named procurement manager, Chicagocentral fluid milk and ice cream district. Harold R. Fagerson, vice president of Chicago-central district, succeeds him. John A. Sargent, president, Diamond Alkali Co., N. Y., elected vice president of finance, General Foods Corp. Sinclair Jacobs Jr. appointed assistant director of advertising and Frederic Apt named media director, Pharmaceuticals Inc. Ralph Murray, assistant advertising manager of U. S. Industries, to copy staff of Needham, Louis & Brorby Inc., Chicago. Donald Dickens, formerly copy supervisor, Foote, Cone & Belding, and Dyne Englen, formerly with L. W. Ramsey Co., also to NL&B copy staff. Ken Downs, west coast public relations manager, Pabst Brewing Co., to Stromberger, Lavene, McKenzie, L. A., public relations department, succeeding Ray Connors, now with N. W. Ayer & Son, L. A., as west coast director of public relations. Gene Schiess, supervisor, Philco Playhouse, to Ogilvy. Benson & Mather, N. Y., a tvradio program manager. Dotty Abbott, formerly general manager of WHER Memphis, to Frances, Morris & Evans Inc., N. Y, as head of radio-tv department. William J. Cutter, merchandise manager, Kroger Co., Chicago, appointed merchandising manager of western operations, Foote, Cone & Belding, headquartering in S. F. Barbara Thomas Woolley, formerly with Ralf Shock'ey & Assoc., N. Y., has joined creative department of Cole Fischer Rogow Inc., Beverly Hills, Calif. Frank Young, formerly publicity director, National Telefilm Assoc. Inc., to General Public Relations Inc. (subsidiary of Benton & Bowles Inc.), N. Y., as manager of tv show publicity. mPk Lawrence G. Stark, president-general manager, IXL Food Co., San Leandro, Calif., to Honig-Cooper Co., S. F., as marketing staff executive. Charles Doughtie and William C. Kirschner, copywriters, Kudner Adv., N. Y., named account managers. James Rayen, advertising manager, Minute Maid Corp., to Ted Bates & Co., N. Y., as account executive. James Richards, for four years vice president and eastern sales manager of Don Lee Broadcasting System, joins N. Y. office of John Blair & Co., radio station representative, as account executive. Richard H. Depew, associated with ABC since 1947, has joined Cunningham & Walsh as radio-tv account executive (handling Andrew Jergens) and program coordinator. Louis G. Jacobs, account executive, Harris & Whitebrook, Miami Fla., to Southern Adv. Inc., same city, in similar capacity. Cincinnati's Most Powerful Independent Radio Station 50,000 watts of SALES POWER WC KY CINCINNATI, OHK) STATION ©n the Air everywhere 24 hours a day— seven days a week Page 120 • November 18, 1957 Broadcasting