Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

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Photo courtesy the MILWAUKEE SENTINEL AMERICA'S 14th MARKET ...and the city a certain yankee team mistakenly termed the "bush league" THIS IS MILWAUKEE City of 362.400 families THIS IS MILWAUKEE With an effective buying income of $2,248,671,000 THIS IS MILWAUKEE With a tally of $1,451,481,000 in total retail sales THK K Mil WAIIKFF • • • THAT'S SOLD ON WISN-TV with a plus covering IJ PlILfT MUIXLL age of 4,8000 fam;|ies beyond the metropolitan area THIS IS BUSH LEAGUE? John B. SoeJI, Vice President and Station Manager Represented by Edward vPetry & Co., Inc. Basic ABC Affiliate WISN-TV Broadcasting November 25, 1957 • Page 17