Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001205
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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He hits the gals between the eyesand sales on the nose! That's BOB FORSTER . . . Baltimore's new midday star on W-I-T-H's "Melody Market." When he's in one piece and driving on all decibels— which is every Monday through Friday from 10 to 3— Bob is a combination of legendary Casanova and living cash register. He charms the gals with his warmth of voice and his wealth of DJ musicianship. After that, what female can resist his pleasant, personal product "pitch"? Very few in Baltimore, we can tell you. Radio's best on Tom Tinsley, Pres. R. C. Embry, Vice Pres. No Bobby-come-lately is our man Forster. His string of solid successes extends from Cleveland (where they still miss him) to Baltimore (where nobody would think of missing him). Backed by W-I-T-H's pinpoint, no-waste coverage and W-I-T-H's proven lowest cost per thousand, Bob Forster's "Melody Market" is your best midday buy in the ever-expanding Baltimore market. P.S. If you have a product primarily for teenagers, we recommend Bob Forster's "Junior Jockeys" every Saturday from 10 to 3. The kids mob Bob, too. in Baltimore National Representatives: Select Station Representatives in New York, Philadelphia, Baltimore, Washington. Simmons Associates in Chicago area and Boston. Clarke Brown Co. in Dallas, Houston, Denver, Atlanta, Miami, New Orleans. McGavren-Quinn in Seattle, San Francisco, Los Angeles. Broadcasting December 9, 1957 • Page 37