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KTHS
sells nearly All of Arkansas!
"KTHS was instrumental in attaining our goal."
Says WALDO FRASIER,
Executive Vice President, Arkansas Farm Bureau Federation.
58,000 Arkansas farm families belong to the Arkansas Farm Bureau Federation, the State's leading farm organization. For more than four years the AFBF has sponsored the daily "Farm and Market Reports" over KTHS. Here is what Mr. Frasier said in his renewal letter to us:
Enclosed herewith is a contract for another year of broadcasting in behalf of Arkansas Farm Bureau Federation.
I think that credit should be given where credit is due . . . and I can truthfullystate that our farm program, Mondaythrough Saturday, "Farm & Market Reports" was most instrumental in achieving the goal we set out to achieve 4-1/2 years ago. The efforts of collecting the farmers
together as a unit of one for a better agricultural outlook has been most successful. The success also lies in the quality of our KTHS talent, Marvin Vines, who has done a very good job securing information for our program. J J
WALDO FRASIER
Waldo Frasier, the Board Members of the Arkansas Farm Bureau Federation, and farm families throughout the State all know that KTHS is Arkansas' state-wide station that gets state-wide results. Ask your Christal man for all the facts.
KTHS ... LITTLE ROCK
50,000 WATTS
REPRESENTED BY THE HENRY I. CHRISTAL CO., INC. Henry Clay, Executive Vice President B. G. Robertson, General Manager
Page 26 • December 16, 1957
Broadcasting