Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

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carefully considered change The wedding ceremony symbolizes an important change in name — a change preceded by sober reflection. TV stations, too, must carefully consider any change in identification. Here is Channel 8's decision: To achieve closer identification with (a) our new official home, Tulsa, and (b) our sister radio property, which has served advertisers for nearly a quarter of a century . . . KTVX has adopted new call letters, KTUL-TV. You can get the complete facts on this significant move from Vice President and Managing Director Mike Shapiro, Station Manager Bill Swanson or from your Avery-Knodel representative. TULSA BROADCASTING COMPANY Broadcasting December 16, 1957 • Page 55