Broadcasting Telecasting (Oct-Dec 1957)

WROV IS RED HOT \.u .. • *• • ». jf\."m: "V. ••. • j • • • . • « • •. • • \ , ROANOKE! hot new ratings! hot new • » a * • •■»••• For the rest of the sizzling story, call Burn-Smith Co. or Burt Levine (collect) the hot buy WROV ROANOKE • VIRGINIA Burt Levine, President 1240 on your dial PEOPLE A WEEKLY REPORT OF FATES AND FORTUNES ADVERTISERS & AGENCIES Walter G. Seeger, chairman of board of directors, Whirlpool Corp., resigns, effective Jan. 1. He will continue as director of corporation. Eldon Sullivan, previously co-founder and director of Robert W. Orr Assoc. (now division of Fuller & Smith & Ross), joins Cunningham & Walsh as vice president and account executive on Jergens-Woodbury account. ■< James H. Graham, account executive on Pontiac Motor Div. of General Motors Corp., MacManus, John & Adams, Bloomfield Hills, Mich., elected vice president. iv::.';:::.':: David G. Watrous, account supervisor, Tatham-Laird, Chicago, to Benton & Bowles, N. Y., as vice president and account supervisor. James Walker, vice president-account executive, and William M. Amundson, manager of Ruthrauff & Ryan, both in St. Paul office, named senior vice president in charge of operations and vice president in charge of creative services for recently-merged Erwin Wasey, Ruthrauff & Ryan, St. Paul-Minneapolis office. Julian L. Watkins, formerly associated with Campbell-Ewald Co. as vice presidentcreative director, and with CampbellMithun as vice president-creative review board chairman, to Leo Burnett Co., Chicago, as vice president in copy department and member of agency's plans board. Charles E. Coe, formerly client service director of Communications Counselors Inc., N. Y., McCann-Erickson's public relations subsidiary, to Reach, McClinton & Co., same city, as vice president and member of agency's plans board. Anderson F. Hewitt, ► senior vice president, Kenyon & Eckhardt, N. Y., has been elected to agency's executive committee. Mr. Hewitt joined K & E in 1953 as vice president and director and before that was chief executive officer of Hewitt, Ogilvy, Benson & Mather. Edward N. Mayer Jr., president of James Gray Inc., N. Y., to Communications Counselors Inc., same city, subsidiary of McCannErickson, as executive vice president effective Jan. 1. James Harker, Bozell & Jacobs Inc., Omaha, promoted to vice president. John Toland, formerly vice president of Erwin Wasey, Ruthrauff & Ryan, to Warwick & Legler, N. Y., as executive vice president. Mark Byrne, vice president and with media department at William Esty Co., N. Y., appointed director of media. David K. McCourt, formerly with Carnation Co., to Campbell-Mithum Inc. as account executive. Jerry Gorin, manager, Barnes-Chase Co., S. F., to Honig-Cooper, same city, as account executive. Harry F. Walstrum, radio-tv executive at Beckman, Hamilton & Assoc., L. A., to Roche, Eckhoff & Lee, same city, as account executive. Harry M. Kane, general sales manager of RCA Whirlpool laundry division, Whirlpool Corp., St. Joseph, Mich., promoted to general manager of division, succeeding Jack D. Sparks, named director of marketing. W. R. Entrikin, formerly field service representative, Martin Co., Denver, to Elgin National Watch Co. electronic division, Elgin, 111., as sales manager. H. H. Barton, product promotion manager, General Mills, Betty Crocker mixes division, promoted to advertising and promotion manager of household products marketing. Charles T. Adams, advertising product group manager, General Mills, to Theo. Hamm Brewing Co., St. Paul, as assistant advertising director. Frank R. McMann, research study director, Institute for Motivational Research, to Emil Mogul Co., N. Y., as research associate, reporting to Research Vice President Joel L. Martin. David A. Weiss, Vernon Pope Assoc., and Richard W. Stephenson, N. W. Ayer & Son, join Hicks & Greist, same city, as public relations associates. Len Blake, senior copywriter, radio-tv department, Benton & Bowles, N. Y., to Grey Adv., same city, in similar capacity. Terrell Thompson McCarty, 62, president of McCarty Co., L. A., died Dec. 9. Howard W. Files, 64, vice president, Pillsbury Mills, Minneapolis, died Dec. 7. . FILM mm • m Nat Tanchuck, writer, assigned to new series of 26 half-hour tv programs, Hawkeye and the Last of the Mohicans, to be filmed by Normandy Productions for Television Programs of America. Marshall Grant, 47, veteran motion picture and television producer, died Dec. 4 following heart attack. NETWORKS:. v.^ Sy Cohen, executive pressbook editor, Warner Bros. Pictures Inc., to ABN stations services department as stations exploitation executive. ■< Henry Hede, eastern sales manager, ABC-TV, promoted to administrative sales manager. Mr. Hede has been with ABC since 1942 in various administrative and sales posts. Page 96 • December 16, 1957 Broadcasting