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Broadcasting Telecasting (Oct-Dec 1957)

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ClMCUW'grtnC^ Model 667 Cardioid Microphone Gives I You a Choice of 40 Response Curves! and Presence Control* THERE'S NOTHING MORE VERSATILE ON THE MARKET! Scale: 5 Decibels per division A — 300 cps 8 — 5,000 cp C — 10,000 cps Model 667 does everything well! This new E-V Variable "D" cardioid incorporates an in-line transistor preamplifier which can be located near the microphone or in control room. Individual Bass, Treble and Presence controls select any one of 40 frequency response characteristics for exacting operations. 'Unique new Presence Control (see response curves on preamplifier) provides 6.5 db boost, at 3500 cps. Switch is located on back of preamplifier. Increased front-to-back ratio means better discrimination against unwanted sounds. There is no boominess from close talking. Performers can work 2 to 3 times further from the 667 than from conventional microphones— there is no loss of presence. Simplifies boom operation, saves time, eliminates crowding performer. Microphone is small — 7 14 inches long, 1 % inches in diameter at maximum — and weighs just 11 ounces. Helps correct for studio acoustic deficiencies, minimizes the problem of flats, performs exceptionally well on location and open-air remotes. Model 667 Microphone List $600.00 Here's How it Works See your authorized E-V distributor. Get all the facts on Electro-Voice professional microphones. Write for Bulletin 720-8T772 ® ELECTRO-VOICE, INC., BUCHANAN, MICH. Export: 13 East 40th Street, New York 16, U. S. A. Cables: ARLAB Broadcasting December 16, 1957 • Page 99