Broadcasting Telecasting (Oct-Dec 1957)

Record Details:

Title:
Broadcasting Telecasting
Date:
Oct-Dec 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001526
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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Beware the siren call of outmoded figures; the new WQAM has 37.0% of the daytime radio audience Any data or impressions about Miami should carry a date, pre or post-WQAM. The New WQAM went on the air little over a year ago, with a unique showmanship-and-precision blend which has produced dramatic and consistent audience dominance. Today Hooper, Trendex and Pulse all show WQAM first by big margins. And so does, a recent Southern Florida Area Pulse, accounting for 31.5% of the state's population. Talk to Blair or WQAM General Manager Jack Sandler. WQAM covering all of Southern Florida with 5,000 watts on 560 kc . . . and radio #1 in Miami STAT" I CZ> INJ 5=5 ^ADIO FOR TODAY'S SELLING ESIDENT • HOME OFFICE: OMAHA. NEBRASKA WDGY Minneapolis St Paul REPRESENTED BY JOHN BLAIR & CO. WHB Kansas City REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR it CO. Jage 8 • December 30, 1957 Broadcasting ■ ■