Broadcasting Telecasting (Jul-Sep 1957)

Page scan 0001692 from Broadcasting Telecasting

Record Details:

Title:
Broadcasting Telecasting
Date:
Jul-Sep 1957
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting
Leaf #:
0001692
Language:
English
Subjects:
radio and television periodical, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
June 13, 2024
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The television rating sftory in Atlanta: up... Up... UP... for WSB-TV STATION SHARE OF SETS IN USE* SIGN-ON TO SIGN-OFF SUNDAY THROUGH SATURDAY WSB-TV Station B Station C May 41.0 36.4 23.8 June 41.3 36.2 23.0 July 43.6 34.1 24.2 August 45.8 32.0 24.1 In addition to this increasing audience advantage advertisers get on WSB-TV, they enjoy an overwhelming coverage dominance. In the 50% or better penetration areas WSB-TV covers 100 counties.** This is 25% more counties than Station B covers. 72% more than Station C covers. The NBC fall-winter schedule as announced means inevitably even greater audiences for Atlanta's dominant station. Get more for your television dollar. Get on WSB-TV — one of America's truly great area stations. WSB/TV Represented by Edw. Petry & Co. Affiliated with The Atlanta Journal & Constitution NBC affiliate *ARB **NCS N«. 2 Page 116 • September 30, 1957 Broadcasting • Telecasting