Broadcasting Telecasting (Jan-Mar 1958)

GOOD SAMARITAN Officials of the Bartell Group of radio stations were understandably proud last week that one of the company's d.j.s was nominated for the "Neighbor of the Week," regular feature carried on the stations. Generally, residents of the community in which Bartell stations operate nominate a good neighbor who has performed a selfless task. Station officials received a letter from E. G. Wheeler, a resident of Alaska on vacation in Arizona, who nominated Jay Adams, a KRUX Phoenix d.j. Mr. Wheeler said Mr. Adams, after stopping along the highway to help, drove him more than 40 miles until they located a service station that had the correct replacement part for Mr. Wheeler's automobile. M Brooks Russell, formerly with WBOC-AM-TV Salisbury, Md., to WESR Tasley, Va., as vice president and general manager. WESR began operations Jan. 22 and operates on 1330 kc, with 1 kw. -< Raymond J. Cheney general manager of WMIX-AM-FM Mt. Vernon, 111., elected vice president of Mt. Vernon Radio & Tv Co. (owner of stations). He also continues in his general man ager capacity. John H. Norton Jr., general manager of WMTW (TV) Poland Spring, Me., has resigned. His duties will be taken over by John W. Guider, president, pending selection of successor to Mr. Norton. M George Carroll, formerly program director of WFBG-AM-TV AltoonaJohnstown, Pa., to WNHC New Haven, Conn., as general manager. KOSI KOBY turn over products not audience V BOTH RADIO STATIONS No.linHOOPER&PULSE 6 am-6 pm average share KOBY No. 1 in NIELSEN 6 am-9 pm average share ■< Norton Yirgien, formerly manager of WFEA Manchester, N. H., to WEZE Boston as general manager. Bill Hohmann, assistant sales planning and promotion manager, NBC Central Div., to WBBM-TV Chicago as sales promotion director, succeeding Ralph Trieger, resigned. Gene Bohi, formerly producer-director, KARD-TV Wichita, Kans., to WBBM-TV as assistant sales promotion director. Chris Robinson Jr., ► commercial department, KXYZ Houston, named national sales manager. Bill Rozan promoted to commercial manager, succeeding Dick Morrision, resigned to accept post of general sales manager at WNOE New Orleans. -< Ted Barker, program director, WJOY Burlington, Vt., promoted to assistant manager. Dean Slack, chief an ► nouncer, WJOY, succeeds Mr. Barker as program director. ■< John Hinsey, producer on NBC-TV's Matinee Theatre, to KRCA (TV) Los Angeles as program director. He joined NBC in 1951 as director for several local and regional programs in Chicago. Bob Vache, tv program ► coordinator, KVAR-TV Phoenix, named program director, succeeding William Robb, who has resigned to enter private business. R. Peter Straus, director of Washington branch of International Labor Office, to WMCA New York as program director, effective March 1 . Leon Goldstein, vice president of WMCA named director of education and public service division, succeeding Helen Straus, resigned. John W. O'Harrow, na ► tional radio sales director at WKZO Kalamazoo, Mich., retires Feb. 20 after 19 years' service with Fetzer Broadcasting Co. His successor has not been announced. because... • 27.4% more daytime circulation than the other Rochester channel (NCS #2) • Greatest power • Unsurpassed local programming and personalities • Stable labor market with one of the highest per capita incomes • Best merchandising — best advertising results Represented by Peters, Griffin, Woodward, Inc. WROC-TV NBC-ABC Channel 5 ROCHESTER SYMBOL OF SERVICE A TRANSCONTINENT STATION WROC-TV, Rochester • WGR Radio. WGR-TV, Buffalo • WSVA Radio, WSVA-TV, Harrisonburg c Ml ARB -PULSE DECEMBER 1957 tfoSto IN 0 LAS VEGAS K LAS-TV CHANNEL 8 LAS VEGAS NEVADA represented by WEED Television KOSI • KOBY DENVER SAN FRANCISCO Mid-America Broadcasting Company Broadcasting February 17, 1958 • Page 107